HolderBook

Bell Rock Capital LLC

Reported holdings as of Q3 2022, from 12 quarterly filings.

This filer last reported in Q3 2022; the most recent quarter on file across all filers is Q2 2026. Firms that restructure stop filing under one CIK and start under another, so a successor entity may hold these positions now under a similar name.

CIK
1756283
Reported value
$81.0M
Positions
94
Top 10 weight
46.1%
Filed
2022-10-28
Days after quarter end
28

Holdings

SecurityTickerValue SharesWeightWeight change Held Change
APPLE INCAAPL$12.8M92,62515.81%+15.26pp12q+1692.6%+$12.1M
AMAZON COM INCAMZN$4.3M38,0605.31%-newNEW
MICROSOFT CORPMSFT$3.5M14,8554.27%+3.91pp12q+717.6%+$3.0M
FORD MTR COF$3.1M280,8863.89%-newNEW
CHURCH & DWIGHT CO INCCHD$2.5M35,4303.13%-newNEW
PROCTER & GAMBLE COPG$2.4M19,3723.02%+2.65pp12q+477.1%+$2.0M
KEYCORPKEY$2.3M145,3122.88%-newNEW
THE CAMPBELLS COMPANYCPB$2.2M47,4642.76%-newNEW
PROSHARES TRQLD$2.1M58,6592.66%-newNEW
MCDONALDS CORPMCD$1.9M8,4202.40%+1.77pp12q+158.4%+$1.2M
INVESCO QQQ TRQQQ$1.6M5,9081.95%-newNEW
COSTCO WHOLESALE CORPORATIONCOST$1.5M3,2301.88%-newNEW
CVS HEALTH CORPCVS$1.5M15,7111.85%-newNEW
INNOVATIVE INDL PPTYS INCIIPR$1.4M16,2691.78%-newNEW
JOHNSON & JOHNSONJNJ$1.4M8,3461.68%+1.48pp12q+469.7%+$1.1M
ISHARES TRITA$1.3M14,4681.63%-newNEW
KELLOGG COK$1.3M18,6521.60%-newNEW
ISHARES TRAGZ$1.2M11,4851.51%-newNEW
TARGET CORPTGT$1.2M8,0051.47%-newNEW
INTERNATIONAL BUSINESS MACHSIBM$1.0M8,5621.26%-newNEW
VISA INCV$954.0K5,3731.18%-newNEW
AMERICAN EXPRESS COAXP$921.0K6,8251.14%-newNEW
COCA COLA COKO$913.0K16,2991.13%-newNEW
DIAGEO PLCDEO$878.0K5,1701.08%-newNEW
MALVERN BANCORP INCMLVF$863.0K60,0261.07%-newNEW
HOME DEPOT INCHD$844.0K3,0571.04%-newNEW
VANGUARD WORLD FDVPU$823.0K5,7831.02%-newNEW
HONEYWELL INTL INCHONZZZZ$778.0K4,6620.96%-newNEW
ISHARES TRFLOT$733.0K14,5720.91%-newNEW
SPDR GOLD TRGLD$731.0K4,7270.90%-newNEW
VANGUARD INDEX FDSVO$693.0K3,6840.86%-newNEW
CHEVRON CORPORATIONCVX$677.0K4,7100.84%-newNEW
NEXTERA ENERGY INCNEE$645.0K8,2310.80%-newNEW
CLOROX CO DELCLX$623.0K4,8520.77%-newNEW
HERSHEY COHSY$595.0K2,6990.73%-newNEW
INVESCO ACTVELY MNGD ETC FDPDBC$561.0K34,6530.69%-newNEW
VANGUARD WORLD FDVGT$530.0K1,7240.65%-newNEW
FIRST TR EXCHANGE TRADED FDFIW$522.0K7,2760.64%-newNEW
ISHARES TRSMIN$505.0K9,5910.62%-newNEW
VANGUARD WORLD FDVDC$505.0K2,9410.62%-newNEW
ALPHABET INCGOOGL$499.0K5,2200.62%-newNEW
DISNEY WALT CODIS$476.0K5,0480.59%-newNEW
BRIGHAM MINERALS INCMNRL$472.0K19,1170.58%-newNEW
VANGUARD WORLD FDVAW$454.0K3,0610.56%-newNEW
ADVANCED MICRO DEVICES INCAMD$452.0K7,1310.56%-newNEW
CARNIVAL CORPCCL$438.0K62,3480.54%-newNEW
ELI LILLY & COLLY$423.0K1,3090.52%-newNEW
PROSHARES TRUPRO$418.0K14,7000.52%-newNEW
CALLAWAY GOLF COCALY$392.0K20,3540.48%-newNEW
SPDR SERIES TRUSTXHE$391.0K4,5840.48%-newNEW
ISHARES TRNYF$385.0K7,6080.48%-newNEW
SPDR SERIES TRUSTXAR$378.0K4,1200.47%-newNEW
ISHARES GOLD TRIAU$363.0K11,5010.45%-newNEW
ISHARES INCEWZ$359.0K12,1140.44%-newNEW
ISHARES TRIVV$354.0K9860.44%-newNEW
VANGUARD WORLD FDVCR$341.0K1,4520.42%-newNEW
VANECK ETF TRUSTFLTR$340.0K13,6680.42%-newNEW
BLACKROCK TAX MUNICPAL BD TRBBN$335.0K20,3950.41%-newNEW
SANDY SPRING BANCORP INCSASR$326.0K9,2550.40%-newNEW
PROSHARES TRUYG$323.0K8,4980.40%-newNEW
VANGUARD SPECIALIZED FUNDSVIG$317.0K2,3430.39%-newNEW
VANGUARD BD INDEX FDSBIV$313.0K4,2530.39%-newNEW
ISHARES TRICSH$312.0K6,2300.39%-newNEW
SHERWIN WILLIAMS COSHW$309.0K1,5070.38%-newNEW
ETF SER SOLUTIONSUFOX$305.0K10,6850.38%-newNEW
VANGUARD INDEX FDSVOT$295.0K1,7290.36%-newNEW
LAUDER ESTEE COS INCEL$289.0K1,3400.36%-newNEW
PROSHARES TRPAWZ$286.0K6,4780.35%-newNEW
MERCK & CO INCMRK$280.0K3,2520.35%-newNEW
ICICI BANK LIMITEDIBN$277.0K13,2160.34%-newNEW
VANGUARD SCOTTSDALE FDSVCIT$277.0K3,6540.34%-newNEW
MCCORMICK & CO INCMKC$272.0K3,8170.34%-newNEW
GLOBAL X FDSPAVE$252.0K10,9450.31%-newNEW
VALLEY NATL BANCORPVLY$249.0K23,0460.31%-newNEW
DUPONT DE NEMOURS INCDD$243.0K4,8170.30%-newNEW
SLB LIMITEDSLB$241.0K6,7020.30%-newNEW
KIMBERLY-CLARK CORPKMB$239.0K2,1200.30%-newNEW
PFIZER INCPFE$238.0K5,4450.29%-newNEW
PUBLIC SVC ENTERPRISE GROUPPEG$237.0K4,2220.29%-newNEW
VANGUARD INDEX FDSVNQ$235.0K2,9350.29%+0.13pp6q+27.4%+$50.5K
VANGUARD SCOTTSDALE FDSVCSH$230.0K3,1000.28%-newNEW
JETBLUE AIRWAYS CORPJBLU$219.0K33,0360.27%-newNEW
VANGUARD INDEX FDSVBK$212.0K1,0880.26%-14.45pp5q-98.9%-$18.5M
MONDELEZ INTL INCMDLZ$211.0K3,8560.26%-newNEW
CONNECTONE BANCORP INCCNOB$206.0K8,9550.25%-newNEW
TEXAS INSTRS INCTXN$205.0K1,3240.25%-newNEW
PIMCO HIGH INCOME FDPHK$189.0K40,6190.23%-newNEW
ETF SER SOLUTIONSJETS$188.0K12,5080.23%-newNEW
NORWEGIAN CRUISE LINE HLDGSNCLH$176.0K15,4770.22%-newNEW
AT&T INCT$175.0K11,3770.22%-newNEW
FISKER INCFSRNQ$168.0K22,2720.21%-newNEW
BLACKROCK MUNIHLDGS NJ QLTYMUJ$131.0K11,1200.16%-newNEW
TRUMP MEDIA & TECHNOLOGY GRODJTWW$86.0K23,8500.11%-newNEW
PIMCO INCOME STRATEGY FD IIPFN$86.0K12,4670.11%-newNEW

By sector

Industry comes from the SIC code on each company's own SEC filings, which is self-reported and sometimes out of date. Derivative exposure is counted with the shares. Securities the SEC assigns no industry - funds, trusts, foreign issues - are shown as not classified rather than dropped.

Computer Hardware 17.1%Retail & Consumer 12.5%Chemicals 7.6%Food, Drink & Tobacco 6.3%Software & IT Services 5.0%Banks & Lending 4.9%Autos & Aerospace 3.9%Funds & ETFs 2.9%Biotech & Pharma 2.8%Healthcare Services 1.9%Real Estate 1.8%Other sectors 8.2%Not classified 25.2%
 
SectorValueShare
Computer Hardware$13.8M17.1%
Retail & Consumer$10.1M12.5%
Chemicals$6.1M7.6%
Food, Drink & Tobacco$5.1M6.3%
Software & IT Services$4.0M5.0%
Banks & Lending$4.0M4.9%
Autos & Aerospace$3.1M3.9%
Funds & ETFs$2.3M2.9%
Biotech & Pharma$2.3M2.8%
Healthcare Services$1.5M1.9%
Real Estate$1.4M1.8%
Other sectors$6.6M8.2%
Not classified$20.4M25.2%

Quarter by quarter

QuarterValuePositions NewAddedTrimmed ExitedTop 10 Days to file
Q3 2022$81.0M9487612646.1%28
Q2 2022$128.6M33252610090.9%19
Q1 2022$107.1M108429611744.4%34
Q4 2021$136.0M121464527644.7%47
Q3 2020$82.5M8162941251.2%40
Q2 2020$77.0M77122830450.7%35
Q1 2020$64.4M695352231449.7%37
Q4 2019$116.2M37832115871636.0%34
Q3 2019$112.8M36226111913534.3%38
Q2 2019$113.9M37132991317338.0%31
Q1 2019$174.0M412181231372834.1%8
Q4 2018$149.1M422000034.5%25

Rows marked UNVERIFIED ID, PLACEHOLDER ID, TICKER AS ID or NON-CUSIP ID carry an identifier that is not a valid CUSIP. They are shown because the filer reported that money, but treat the security named with caution - hover the chip for what is wrong with it, and see the methodology.

Held counts consecutive filings in which this manager reported the position, and can reach further back than the quarters listed above: the tabs begin at Q4 2018 because earlier coverage is too sparse to describe a market, but tenure is counted over every filing we hold, some reaching to 2007. A position sold and later rebought starts again from one.

Weight change is the shift in this position's share of the whole book, in percentage points. It is the more useful column: when money flows into or out of a broad fund, almost every holding is bought or sold at once, so added and trimmed largely track flows. A weight that rose while the book shrank is a decision. Both compare with the previous quarter this filer reported, not the previous calendar quarter.