PROCTER & GAMBLE CO (PG)
Institutional ownership reported to the SEC as of Q3 2026, across 32 quarters.
205
Reporting holders
$1.0B
Reported value
0.0%
Calls
0.0%
Puts
-3,840
Holder change
Calls and puts are the parts of reported value carried in derivative lines rather than shares, and they point in opposite directions: a manager holding calls is positioned for the security, one holding puts against it - or hedging shares they already own, which is why index funds carry so many. Most sites add the two together and report one figure, which averages away the only interesting part.
Holders
| Filer | Value | Shares | Their book | Held | Change |
|---|---|---|---|---|---|
| FERGUSON WELLMAN CAPITAL MANAGEMENT, INC | $119.8M | 824,922 | 1.43% | 32q | -7.2%-$9.4M |
| Hamlin Capital Management, LLC | $115.6M | 795,587 | 2.86% | 32q | -24.9%-$38.3M |
| Quintet Private Bank (Europe) S.A. | $62.6M | 430,987 | 2.75% | 16q | +17.6%+$9.4M |
| EASTERN BANK | $58.5M | 402,740 | 0.89% | 32q | -5.7%-$3.5M |
| ARMSTRONG HENRY H ASSOCIATES INC | $50.3M | 346,080 | 4.50% | 32q | -1.1%-$541.9K |
| Gradient Investments LLC | $41.0M | 282,122 | 0.59% | 32q | +5.6%+$2.2M |
| PARK NATIONAL CORP /OH/ | $38.0M | 261,365 | 1.03% | 32q | -9.8%-$4.1M |
| MassMutual Private Wealth & Trust, FSB | $34.9M | 240,132 | 0.92% | 32q | -5.8%-$2.1M |
| FIRST FINANCIAL BANK - TRUST DIVISION | $32.4M | 222,692 | 2.33% | 32q | +3.5%+$1.1M |
| Artemis Investment Management LLP | $26.6M | 183,103 | 0.23% | 3q | -37.0%-$15.6M |
| Farther Finance Advisors, LLC | $25.0M | 171,947 | 0.18% | 16q | +7.9%+$1.8M |
| CONFLUENCE INVESTMENT MANAGEMENT LLC | $15.3M | 105,136 | 0.26% | 32q | -10.0%-$1.7M |
| AVITY INVESTMENT MANAGEMENT INC. | $15.0M | 103,046 | 0.94% | 32q | +0.6%+$82.8K |
| ROCKLAND TRUST CO | $14.6M | 100,786 | 0.56% | 32q | -2.0%-$296.7K |
| SAPIENT CAPITAL LLC | $11.7M | 80,573 | 0.16% | 12q | -50.1%-$11.8M |
| Valeo Financial Advisors, LLC | $11.3M | 78,097 | 0.24% | 32q | HELD |
| CANANDAIGUA NATIONAL BANK & TRUST CO | $10.9M | 75,066 | 0.95% | 20q | -1.0%-$105.3K |
| Venture Visionary Partners LLC | $10.2M | 70,105 | 0.27% | 28q | +1.0%+$101.1K |
| Acropolis Investment Management, LLC | $9.5M | 65,437 | 0.38% | 32q | -50.4%-$9.7M |
| GAMMA Investing LLC | $9.3M | 64,339 | 0.32% | 12q | +6.8%+$598.7K |
| Stokes Capital Advisors, LLC | $8.9M | 61,068 | 1.95% | 32q | HELD |
| TOMPKINS FINANCIAL CORP | $7.6M | 52,608 | 0.54% | 31q | HELD |
| HALL LAURIE J TRUSTEE | $7.6M | 52,129 | 2.41% | 30q | HELD |
| Martin Capital Partners, LLC | $7.4M | 50,773 | 2.64% | 32q | HELD |
| CoreCap Advisors, LLC | $7.3M | 50,527 | 0.21% | 9q | HELD |
| Eastover Investment Advisors LLC | $7.0M | 48,470 | 2.74% | 27q | +1.6%+$113.8K |
| AMERICAN NATIONAL BANK & TRUST | $6.4M | 43,864 | 0.58% | 32q | -14.6%-$1.1M |
| SCHAPER BENZ & WISE INVESTMENT COUNSEL INC/WI | $6.3M | 43,370 | 0.42% | 32q | +6.4%+$377.9K |
| TOTH FINANCIAL ADVISORY CORP | $6.0M | 41,032 | 0.60% | 32q | -7.0%-$447.8K |
| Wedmont Private Capital | $5.3M | 35,496 | 0.13% | 20q | +29.5%+$1.2M |
| Bath Savings Trust Co | $5.2M | 36,029 | 0.54% | 32q | -3.2%-$171.0K |
| BENEDICT FINANCIAL ADVISORS INC | $5.1M | 35,201 | 1.02% | 32q | HELD |
| Bill Few Associates, Inc. | $5.1M | 35,187 | 1.05% | 20q | +0.9%+$47.9K |
| Deane Retirement Strategies, Inc. | $5.1M | 35,078 | 2.09% | 2q | HELD |
| Adams Asset Advisors, LLC | $4.8M | 32,840 | 0.48% | 26q | +9.8%+$425.8K |
| VALLEY WEALTH MANAGERS, INC. | $4.7M | 32,291 | 0.27% | 32q | +1.7%+$77.9K |
| Apella Capital, LLC | $4.5M | 30,360 | 0.06% | 26q | +22.2%+$816.6K |
| Atlas Brown,Inc. | $4.5M | 30,889 | 1.18% | 32q | HELD |
| Everhart Financial Group, Inc. | $4.4M | 30,585 | 0.27% | 24q | -2.6%-$118.5K |
| YHB Investment Advisors, Inc. | $4.3M | 29,565 | 0.27% | 32q | -1.2%-$52.3K |
| MOODY NATIONAL BANK TRUST DIVISION | $4.0M | 27,388 | 0.33% | 32q | +24.5%+$783.5K |
| INSPIRION WEALTH ADVISORS, LLC | $3.9M | 27,062 | 0.45% | 32q | HELD |
| Montecito Bank & Trust | $3.8M | 26,176 | 0.58% | 31q | -0.8%-$29.1K |
| Brown Shipley& Co Ltd | $3.8M | 25,844 | 1.81% | 15q | -22.2%-$1.1M |
| Wealth Enhancement Trust Services, Inc. | $3.6M | 25,097 | 0.39% | 4q | -47.9%-$3.4M |
| CHAPIN DAVIS, INC. | $3.6M | 24,900 | 0.70% | 16q | +2.7%+$94.0K |
| CYPRESS ASSET MANAGEMENT INC/TX | $3.4M | 23,264 | 0.67% | 32q | -1.7%-$57.8K |
| Exchange Bank | $3.4M | 23,159 | 2.08% | 14q | HELD |
| Iowa State Bank | $3.3M | 22,860 | 0.56% | 32q | -4.1%-$141.9K |
| ATWOOD & PALMER INC | $3.1M | 21,467 | 0.16% | 32q | +5.8%+$170.7K |
| FIRST COMMUNITY TRUST NA | $3.1M | 21,120 | 1.02% | 20q | -1.4%-$44.5K |
| ANB BANK | $3.0M | 20,443 | 1.05% | 8q | HELD |
| Avidian Wealth Enterprises, LLC | $3.0M | 20,323 | 0.08% | 32q | +1.4%+$41.8K |
| Cooper Financial Group | $2.9M | 19,897 | 0.23% | 32q | HELD |
| CONGRESS ASSET MANAGEMENT CO | $2.9M | 19,816 | 0.02% | 32q | -2.9%-$87.3K |
| Dominguez Wealth Management Solutions, Inc. | $2.9M | 19,785 | 1.59% | 16q | -0.6%-$16.3K |
| Violich Capital Management, Inc. | $2.6M | 18,064 | 0.28% | 32q | -7.7%-$217.9K |
| Monument Capital Management | $2.6M | 17,833 | 0.54% | 32q | -1.7%-$45.0K |
| Sunburst Financial Group, LLC | $2.4M | 16,419 | 0.38% | 28q | -6.1%-$156.2K |
| BONNESS ENTERPRISES INC | $2.4M | 16,400 | 0.77% | 32q | HELD |
| Douglas Lane & Associates, LLC | $2.4M | 16,223 | 0.03% | 32q | -7.6%-$194.1K |
| Grove Bank & Trust | $2.3M | 16,131 | 0.23% | 32q | -1.5%-$36.5K |
| Greenfield Savings Bank | $2.3M | 16,077 | 0.88% | 18q | +28.8%+$521.7K |
| Bank of New Hampshire | $2.3M | 15,574 | 0.49% | 22q | -0.5%-$11.5K |
| CACTI ASSET MANAGEMENT LLC | $2.2M | 15,045 | 0.12% | 32q | HELD |
| ALKEME WEALTH, LLC | $2.2M | 14,816 | 0.81% | 32q | -3.7%-$81.9K |
| Coastline Trust Co | $2.1M | 14,673 | 0.20% | 32q | -7.7%-$176.7K |
| Graves Light Lenhart Wealth, Inc. | $2.1M | 14,565 | 0.20% | 32q | -3.9%-$85.1K |
| Stonebridge Financial Group, LLC | $2.0M | 14,063 | 0.15% | 8q | +0.6%+$12.2K |
| Boltwood Capital Management | $2.0M | 13,906 | 0.46% | 32q | -1.6%-$32.7K |
| PFW Advisors LLC | $2.0M | 13,622 | 0.59% | 14q | HELD |
| DAVIDSON TRUST CO | $1.9M | 13,229 | 0.76% | 28q | -6.3%-$129.2K |
| Heartwood Wealth Advisors LLC | $1.9M | 13,075 | 0.15% | 17q | -0.8%-$15.3K |
| Hummer Financial Advisory Services Inc | $1.7M | 11,694 | 1.11% | 28q | -3.3%-$57.7K |
| WINEBRENNER CAPITAL MANAGEMENT LLC | $1.7M | 11,407 | 1.07% | 8q | -2.1%-$35.3K |
| CENTRAL BANK & TRUST CO | $1.6M | 11,302 | 0.23% | 32q | -1.1%-$19.0K |
| Applied Capital LLC/FL | $1.6M | 10,924 | 0.63% | 16q | HELD |
| Dickmeyer Boyce Financial Management, Inc. | $1.6M | 10,796 | 0.80% | 3q | HELD |
| Legacy Private Trust Co. | $1.5M | 10,013 | 0.08% | 32q | -42.3%-$1.1M |
| GoalVest Advisory LLC | $1.4M | 9,401 | 0.24% | 22q | +1.1%+$15.0K |
| CHICKASAW CAPITAL MANAGEMENT LLC | $1.3M | 9,094 | 0.05% | 32q | -6.2%-$87.7K |
| Keystone Financial Planning, Inc. | $1.3M | 9,021 | 0.32% | 24q | HELD |
| VISTA INVESTMENT PARTNERS LLC | $1.3M | 8,982 | 0.34% | 12q | -39.7%-$858.8K |
| Versant Capital Management, Inc | $1.3M | 8,951 | 0.11% | 32q | -9.9%-$142.4K |
| M.E. ALLISON & CO., INC. | $1.3M | 8,843 | 0.72% | 8q | -1.8%-$23.7K |
| Strong Retirement Solutions LLC | $1.3M | 8,654 | 0.71% | 4q | +7.5%+$87.7K |
| Kennon-Green & Company, LLC | $1.2M | 8,506 | 0.95% | 16q | -1.0%-$12.3K |
| Galvin, Gaustad & Stein, LLC | $1.2M | 8,480 | 0.09% | 24q | -1.1%-$13.9K |
| Paragon Capital Management Ltd | $1.2M | 8,381 | 0.22% | 32q | HELD |
| Successful Portfolios LLC | $1.2M | 8,176 | 0.55% | 32q | HELD |
| BAKER TILLY WEALTH MANAGEMENT, LLC | $1.2M | 8,066 | 0.23% | 24q | -3.6%-$43.7K |
| Castleview Partners, LLC | $1.1M | 7,909 | 0.50% | 21q | +9.7%+$102.0K |
| Allen Mooney & Barnes Investment Advisors LLC | $1.1M | 7,876 | 0.17% | 19q | -2.6%-$30.4K |
| ARGENT CAPITAL MANAGEMENT LLC | $1.1M | 7,701 | 0.04% | 32q | HELD |
| Roxbury Financial LLC | $1.1M | 7,639 | 0.85% | 8q | -4.5%-$52.2K |
| First Heartland Consultants, Inc. | $1.1M | 7,601 | 0.07% | 32q | +10.8%+$107.9K |
| RIVERSEDGE ADVISORS, LLC | $1.1M | 7,587 | 0.14% | 3q | +230.7%+$768.9K |
| LAWOOD & CO | $1.1M | 7,466 | 0.75% | 4q | -3.9%-$43.6K |
| Mirador Capital Partners LP | $1.1M | 7,273 | 0.12% | 32q | HELD |
| Biltmore Wealth Management, LLC | $1.0M | 7,188 | 0.32% | 14q | -1.9%-$20.5K |
Showing the largest 100 of 215 reported holders.
What the insiders did
Open market purchases and sales reported on Form 4 in the last 180 days. Grants, option exercises and shares surrendered to cover tax are left out: they are compensation rather than a decision to buy or sell. Where a broker filled one order in tranches the lines are summed, because it was one decision.
Officers and directors
| Date | Insider | Role | Side | Shares | Value |
|---|---|---|---|---|---|
| 2026-08-18 | Whaley Susan Street | Chief Legal Officer & Secy | Sold | 8,644 | $1.2M |
| 2026-08-20 | Jejurikar Shailesh | Chairman, President and CEO | Sold | 6,176 | $888.0K |
| 2026-08-20 | Schulten Andre | Chief Financial Officer | Sold | 5,402 | $776.8K |
| 2026-08-20 | Pritchard Marc S. | Chief Brand Officer | Sold | 4,030 | $579.5K |
| 2026-10-05 | Schulten Andre | Chief Financial Officer | Sold | 3,914 | $568.9K |
| 2026-08-21 | Raman Sundar G. | CEO-Fabric Home & Habitat Care | Sold | 3,435 | $491.3K |
| 2026-08-20 | Gama Paul | CEO- Health Care | Sold | 3,396 | $488.3K |
| 2026-08-19 | Aguilar Moses Victor Javier | Chf Rsch, Dev & Innov Officer | Sold | 3,053 | $439.0K |
| 2026-10-05 | Whaley Susan Street | Chief Legal Officer & Secy | Sold | 2,369 | $344.3K |
| 2026-08-20 | Santos de Azevedo Juliana Monteiro | CEO - Grooming | Sold | 2,368 | $340.5K |
| 2026-10-05 | Gama Paul | CEO- Health Care | Sold | 2,225 | $323.4K |
| 2026-08-20 | Whaley Susan Street | Chief Legal Officer & Secy | Sold | 2,238 | $321.8K |
Quarter by quarter
Coverage begins with the quarter ending 2018-12-31. Earlier filings exist only as occasional late amendments, too sparse to describe a market, so they are not shown.
| Quarter | Holders | Value | Shares | New | Added | Trimmed | Options |
|---|---|---|---|---|---|---|---|
| Q3 2026 | 205 | $1.0B | 6,920,833 | 3 | 61 | 86 | 0.0% |
| Q2 2026 | 4,045 | $269.2B | 1,798,069,762 | 142 | 1,458 | 1,527 | 2.1% |
| Q1 2026 | 4,010 | $241.1B | 1,633,654,127 | 166 | 1,500 | 1,511 | 1.7% |
| Q4 2025 | 4,050 | $234.8B | 1,609,771,885 | 119 | 1,236 | 1,706 | 1.7% |
| Q3 2025 | 3,911 | $248.9B | 1,594,750,234 | 116 | 1,303 | 1,559 | 1.6% |
| Q2 2025 | 3,972 | $266.6B | 1,622,639,808 | 114 | 1,320 | 1,546 | 1.7% |
| Q1 2025 | 4,038 | $278.5B | 1,608,061,091 | 159 | 1,441 | 1,473 | 1.6% |
| Q4 2024 | 4,023 | $274.5B | 1,611,095,171 | 114 | 1,335 | 1,309 | 1.7% |
| Q3 2024 | 3,742 | $285.3B | 1,616,539,307 | 142 | 1,297 | 1,327 | 1.9% |
| Q2 2024 | 3,676 | $271.5B | 1,620,551,187 | 116 | 1,277 | 1,320 | 1.6% |
| Q1 2024 | 3,668 | $279.1B | 1,694,363,064 | 168 | 1,201 | 1,432 | 1.6% |
| Q4 2023 | 3,597 | $242.2B | 1,622,318,305 | 95 | 1,140 | 1,313 | 1.8% |
| Q3 2023 | 3,417 | $233.0B | 1,571,926,877 | 101 | 1,146 | 1,208 | 1.6% |
| Q2 2023 | 3,427 | $236.7B | 1,529,488,023 | 100 | 1,130 | 1,269 | 1.7% |
| Q1 2023 | 3,393 | $234.4B | 1,549,547,110 | 102 | 1,236 | 1,194 | 1.8% |
| Q4 2022 | 3,417 | $240.4B | 1,549,348,978 | 163 | 1,146 | 1,108 | 2.3% |
| Q3 2022 | 3,203 | $197.2B | 1,530,476,990 | 86 | 1,224 | 1,014 | 1.9% |
| Q2 2022 | 3,268 | $225.0B | 1,536,087,130 | 91 | 1,188 | 1,087 | 1.8% |
| Q1 2022 | 3,301 | $239.9B | 1,542,365,308 | 121 | 1,215 | 1,134 | 1.8% |
| Q4 2021 | 3,307 | $260.5B | 1,553,299,861 | 139 | 1,077 | 1,023 | 2.6% |
| Q3 2021 | 2,941 | $221.0B | 1,552,649,200 | 86 | 1,015 | 979 | 1.9% |
| Q2 2021 | 2,942 | $214.0B | 1,559,789,897 | 95 | 1,098 | 984 | 1.8% |
| Q1 2021 | 2,940 | $216.4B | 1,576,054,160 | 94 | 1,142 | 1,034 | 1.4% |
| Q4 2020 | 2,970 | $227.7B | 1,597,509,492 | 98 | 963 | 1,017 | 2.1% |
| Q3 2020 | 2,741 | $226.4B | 1,600,516,347 | 102 | 857 | 1,082 | 1.9% |
| Q2 2020 | 2,710 | $194.0B | 1,599,920,269 | 111 | 1,009 | 975 | 1.5% |
| Q1 2020 | 2,685 | $180.4B | 1,614,557,692 | 97 | 915 | 1,136 | 1.5% |
| Q4 2019 | 2,736 | $208.2B | 1,632,798,302 | 76 | 777 | 1,049 | 2.0% |
| Q3 2019 | 2,508 | $204.0B | 1,601,730,455 | 87 | 771 | 1,070 | 2.4% |
| Q2 2019 | 2,470 | $183.7B | 1,613,288,404 | 95 | 757 | 1,033 | 3.2% |
| Q1 2019 | 2,456 | $169.8B | 1,594,270,073 | 95 | 790 | 1,049 | 2.4% |
| Q4 2018 | 2,436 | $150.7B | 1,603,591,239 | 17 | 42 | 38 | 2.4% |