Stratford Consulting, LLC
Reported holdings as of Q1 2020, from 6 quarterly filings.
This filer last reported in Q1 2020; the most recent quarter on file across all filers is Q3 2026. Firms that restructure stop filing under one CIK and start under another, so a successor entity may hold these positions now under a similar name.
Holdings
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| Security | Ticker | Value | Shares | Weight | Weight change | Held | Change |
|---|---|---|---|---|---|---|---|
| ISHARES TR | IVV | $48.3M | 187,032 | +0.59pp | 6q | -8.1%-$4.3M | |
| SPDR SERIES TRUST | SDY | $27.0M | 338,583 | +0.76pp | 6q | +2.6%+$682.6K | |
| ISHARES TR | HDV | $21.6M | 302,378 | -2.22pp | 6q | -20.0%-$5.4M | |
| ISHARES TR | SCZ | $11.5M | 257,341 | -2.24pp | 6q | -30.3%-$5.0M | |
| VANGUARD SCOTTSDALE FDS | VCSH | $9.9M | 125,085 | +1.12pp | 6q | -2.8%-$282.5K | |
| VANGUARD INTL EQUITY INDEX F | VWO | $8.9M | 264,047 | -0.93pp | 6q | -22.9%-$2.6M | |
| ISHARES TR | IJR | $8.8M | 156,208 | -1.08pp | 6q | -15.8%-$1.6M | |
| WISDOMTREE TR | DLN | $6.3M | 77,283 | - | new | NEW | |
| VANGUARD TAX-MANAGED FDS | VEA | $5.9M | 176,149 | -0.85pp | 6q | -28.2%-$2.3M | |
| ISHARES TR | IJS | $5.0M | 49,575 | -0.37pp | 6q | -1.0%-$52.4K | |
| VANGUARD WHITEHALL FDS | VYM | $4.6M | 65,017 | +0.10pp | 6q | -0.7%-$32.0K | |
| STATE STR SPDR S&P 500 ETF T | SPY | $3.9M | 15,034 | - | new | NEW | |
| SPDR SERIES TRUST | RWR | $3.7M | 51,826 | -0.45pp | 6q | -20.1%-$943.5K | |
| VANGUARD INDEX FDS | VNQ | $3.7M | 53,371 | +1.62pp | 4q | +1893.7%+$3.5M | |
| WISDOMTREE TR | DGS | $3.6M | 108,203 | -0.92pp | 6q | -33.9%-$1.8M | |
| VANGUARD INTL EQUITY INDEX F | VNQI | $3.4M | 80,268 | -0.66pp | 6q | -30.8%-$1.5M | |
| SCHWAB STRATEGIC TR | SCHF | $3.2M | 122,619 | +1.45pp | 2q | +215021.1%+$3.2M | |
| SCHWAB STRATEGIC TR | SCHA | $3.0M | 58,263 | +1.37pp | 2q | +388320.0%+$3.0M | |
| SCHWAB STRATEGIC TR | SCHC | $3.0M | 122,332 | - | new | NEW | |
| SCHWAB STRATEGIC TR | SCHH | $2.9M | 88,082 | -0.43pp | 6q | -24.2%-$920.8K | |
| ISHARES INC | IEMG | $2.5M | 61,673 | +0.96pp | 6q | +510.3%+$2.1M | |
| NORWOOD FINANCIAL CORP | NWFL | $2.5M | 92,032 | -0.05pp | 3q | HELD | |
| VANGUARD INDEX FDS | VOO | $2.2M | 9,268 | +0.41pp | 6q | +51.4%+$745.1K | |
| ISHARES TR | IJH | $1.8M | 12,384 | -0.42pp | 6q | -32.5%-$857.6K | |
| SPDR INDEX SHS FDS | EWX | $1.8M | 53,041 | - | new | NEW | |
| SOUTHWEST AIRLS CO | LUV | $1.6M | 44,336 | -0.08pp | 6q | -2.7%-$44.3K | |
| WISDOMTREE TR | DLS | $1.5M | 31,026 | -0.08pp | 6q | -5.2%-$81.8K | |
| PROCTER & GAMBLE CO | PG | $1.5M | 13,535 | +0.13pp | 6q | HELD | |
| ISHARES TR | IEFA | $1.4M | 28,994 | - | new | NEW | |
| VANGUARD MALVERN FDS | VTIP | $1.1M | 21,647 | +0.13pp | 6q | HELD | |
| PIMCO ETF TR | MINT | $875.0K | 8,842 | -0.02pp | 6q | -30.2%-$378.4K | |
| ISHARES TR | DVY | $872.0K | 11,864 | -0.32pp | 6q | -43.0%-$657.8K | |
| TEXAS INSTRS INC | TXN | $857.0K | 8,578 | - | new | NEW | |
| SPDR SERIES TRUST | SJNK | $850.0K | 36,082 | -3.44pp | 6q | -91.7%-$9.4M | |
| ISHARES GOLD TRUST | IAUXXXX | $839.0K | 55,700 | +0.12pp | 6q | HELD | |
| VANGUARD SPECIALIZED FUNDS | VIG | $745.0K | 7,202 | +0.06pp | 6q | +5.2%+$36.8K | |
| SCHWAB STRATEGIC TR | SCHE | $700.0K | 33,837 | +0.32pp | 2q | +116579.3%+$699.4K | |
| APPLE INC | AAPL | $546.0K | 2,148 | +0.02pp | 5q | -8.4%-$50.1K | |
| SPDR SERIES TRUST | SPSB | $502.0K | 16,599 | +0.06pp | 6q | HELD | |
| VANGUARD BD INDEX FDS | BSV | $485.0K | 5,907 | +0.07pp | 6q | HELD | |
| ISHARES TR | MUB | $389.0K | 3,441 | +0.16pp | 2q | +675.0%+$338.8K | |
| SPDR GOLD TR | GLD | $372.0K | 2,511 | +0.06pp | 6q | +11.5%+$38.2K | |
| JOHNSON & JOHNSON | JNJ | $341.0K | 2,597 | +0.03pp | 6q | +0.5%+$1.8K | |
| VANGUARD SCOTTSDALE FDS | VCIT | $340.0K | 3,900 | - | new | NEW | |
| MCDONALDS CORP | MCD | $331.0K | 1,999 | +0.02pp | 6q | HELD | |
| ABBOTT LABORATORIES | ABT | $302.0K | 3,823 | +0.03pp | 6q | -2.6%-$8.2K | |
| BERKSHIRE HATHAWAY INC DEL | BRKB | $291.0K | 1,590 | +0.02pp | 6q | +3.8%+$10.6K | |
| MARTIN MARIETTA MATLS INC | MLM | $260.0K | 1,373 | -0.01pp | 6q | HELD | |
| INVESCO EXCHANGE TRADED FD T | PFM | $249.0K | 10,115 | +0.01pp | 6q | HELD | |
| ISHARES TR | IWF | $235.0K | 1,557 | +0.02pp | 6q | HELD | |
| WP CAREY INC | WPC | $211.0K | 3,631 | flat | 6q | +1.3%+$2.6K | |
| ABBVIE INC | ABBV | $207.0K | 2,715 | +0.02pp | 3q | +0.8%+$1.7K | |
| ISHARES TR | EEM | $182.0K | 5,328 | -0.10pp | 6q | -57.7%-$247.8K | |
| ISHARES TR | IFGL | $173.0K | 7,993 | -0.06pp | 6q | -44.8%-$140.3K | |
| ISHARES TR | IGSB | $173.0K | 3,299 | -0.04pp | 5q | -51.5%-$183.6K | |
| SPDR INDEX SHS FDS | SPDW | $172.0K | 7,164 | - | new | NEW | |
| JPMORGAN CHASE & CO | AMJ | $167.0K | 18,523 | -1.47pp | 6q | -91.5%-$1.8M | |
| INVESCO EXCHANGE TRADED FD T | RSP | $153.0K | 1,821 | flat | 2q | +0.8%+$1.3K | |
| ISHARES TR | SUSA | $122.0K | 1,111 | +0.01pp | 2q | HELD | |
| WESTERN ASSET INTER MUNI | SBI | $120.0K | 14,181 | +0.01pp | 6q | HELD | |
| VANGUARD INDEX FDS | VTI | $118.0K | 918 | +0.01pp | 2q | +8.1%+$8.9K | |
| ISHARES TR | IBB | $114.0K | 1,054 | +0.01pp | 2q | HELD | |
| PIMCO HIGH INCOME FD | PHK | $104.0K | 21,306 | flat | 6q | HELD | |
| SPDR SERIES TRUST | XHB | $93.0K | 3,128 | flat | 2q | HELD | |
| JPMORGAN CHASE & CO | JPM | $89.0K | 983 | -0.05pp | 2q | -50.4%-$90.3K | |
| ISHARES TR | EFA | $77.0K | 1,438 | flat | 2q | HELD | |
| ISHARES TR | LQD | $75.0K | 605 | +0.01pp | 2q | HELD | |
| ISHARES TR | TIP | $72.0K | 614 | +0.01pp | 2q | HELD | |
| LIBERTY ALL-STAR GROWTH FD I | ASG | $64.0K | 13,868 | flat | 6q | HELD | |
| ISHARES TR | HYG | $62.0K | 800 | -0.22pp | 6q | -90.7%-$607.7K | |
| INVESCO EXCHANGE TRADED FD T | BMVP | $50.0K | 686 | -0.01pp | 2q | -37.0%-$29.4K | |
| ALLIANZGI CONV INCOME FD | NCVXXXX | $38.0K | 10,105 | flat | 6q | HELD | |
| ALLIANZGI CONV INCOME FD II | NCZXXXX | $34.0K | 10,107 | flat | 6q | HELD | |
| ISHARES TR | IVE | $29.0K | 301 | -0.28pp | 6q | -95.7%-$643.4K | |
| ISHARES TR | AGG | $12.0K | 105 | flat | 2q | +2.9% | |
| WISDOMTREE TR | WTRE | $9.0K | 389 | -0.02pp | 2q | -80.6%-$37.4K | |
| ISHARES TR | SHY | $8.0K | 96 | flat | 2q | HELD | |
| ISHARES TR | PFF | $8.0K | 266 | flat | 2q | HELD | |
| SCHWAB STRATEGIC TR | SCHV | $6.0K | 129 | flat | 2q | +104.8%+$3.1K | |
| ISHARES TR | IDV | $5.0K | 200 | - | new | NEW | |
| INVESCO EXCHANGE TRADED FD T | RFG | $4.0K | 34 | flat | 2q | +3.0% | |
| VANGUARD INDEX FDS | VOE | $2.0K | 20 | - | new | NEW | |
| SPDR INDEX SHS FDS | RWO | $1.0K | 30 | - | new | NEW | |
| SPDR SERIES TRUST | TFI | $1.0K | 24 | - | new | NEW | |
| SCHWAB STRATEGIC TR | SCHB | $1.0K | 24 | - | new | NEW | |
| VANGUARD INDEX FDS | VBR | $1.0K | 16 | - | new | NEW | |
| VANGUARD INDEX FDS | VTV | $1.0K | 9 | - | new | NEW |
By sector
Industry comes from the SIC code on each company's own SEC filings, which is self-reported and sometimes out of date. Derivative exposure is counted with the shares. Securities the SEC assigns no industry - funds, trusts, foreign issues - are shown as not classified rather than dropped.
| Sector | Value | Share |
|---|---|---|
| Funds & ETFs | $4.2M | 1.9% |
| Other sectors | $9.3M | 4.3% |
| Not classified | $205.5M | 93.8% |
What the disclosed book did
This is not the fund's return. A 13F shows long US equity positions only, so shorts, bonds, foreign listings, private holdings and cash are all invisible here. What this measures is the quarter's change in value of the positions this manager disclosed, had they been left untouched - the return a reader following the filing would have earned.
| Quarter | Book | Market | Difference | Priced |
|---|---|---|---|---|
| Q1 2020 | -24.5% | -19.9% | -4.6% | 100% |
| Q4 2019 | +5.6% | +8.5% | -2.9% | 100% |
| Q3 2019 | +0.2% | +1.3% | -1.1% | 100% |
| Q2 2019 | +1.4% | +3.7% | -2.3% | 100% |
| Q1 2019 | +10.9% | +13.0% | -2.1% | 100% |
Market is SPY over the same two quarter ends, priced the same way as everything else here - the median across every filer reporting it. It is a large-cap US proxy, so a manager holding small caps or biotech will beat or trail it for reasons that are not skill. Prices are quarter-end to quarter-end and say nothing about the path in between, or about trades opened and closed inside a quarter.
Quarter by quarter
| Quarter | Value | Positions | New | Added | Trimmed | Exited | Top 10 | Days to file |
|---|---|---|---|---|---|---|---|---|
| Q1 2020 | $219.0M | 87 | 15 | 19 | 30 | 11 | 69.9% | 41 |
| Q4 2019 | $306.4M | 83 | 26 | 22 | 11 | 2 | 76.1% | 37 |
| Q3 2019 | $292.0M | 59 | 4 | 26 | 8 | 0 | 75.8% | 30 |
| Q2 2019 | $283.2M | 55 | 1 | 20 | 10 | 4 | 76.7% | 33 |
| Q1 2019 | $279.8M | 58 | 3 | 26 | 8 | 2 | 75.7% | 38 |
| Q4 2018 | $248.5M | 57 | 0 | 0 | 0 | 0 | 75.7% | 39 |
Rows marked UNVERIFIED ID, PLACEHOLDER ID, TICKER AS ID or NON-CUSIP ID carry an identifier that is not a valid CUSIP. They are shown because the filer reported that money, but treat the security named with caution - hover the chip for what is wrong with it, and see the methodology.
Held counts consecutive filings in which this manager reported the position, and can reach further back than the quarters listed above: the tabs begin at Q4 2018 because earlier coverage is too sparse to describe a market, but tenure is counted over every filing we hold, some reaching to 2007. A position sold and later rebought starts again from one.
Weight change is the shift in this position's share of the whole book, in percentage points. It is the more useful column: when money flows into or out of a broad fund, almost every holding is bought or sold at once, so added and trimmed largely track flows. A weight that rose while the book shrank is a decision. Both compare with the previous quarter this filer reported, not the previous calendar quarter.