BOYAR ASSET MANAGEMENT INC.
Reported holdings as of Q2 2026, from 31 quarterly filings.
Holdings
| Security | Ticker | Value | Shares | Weight | Weight change | Held | Change |
|---|---|---|---|---|---|---|---|
| MICROSOFT CORP | MSFT | $16.0M | 42,900 | +0.45pp | 31q | +3.5%+$546.5K | |
| JPMORGAN CHASE & CO | JPM | $15.6M | 47,685 | +1.09pp | 31q | +1.6%+$242.5K | |
| AMERIPRISE FINL INC | AMP | $9.1M | 19,913 | +0.26pp | 31q | +1.1%+$95.0K | |
| HOME DEPOT INC | HD | $9.0M | 25,558 | +0.40pp | 31q | HELD | |
| MADISON SQUARE GRDN SPRT COR | MSGS | $8.9M | 22,236 | +0.53pp | 31q | -11.4%-$1.2M | |
| BANK OF AMER CORP | BAC | $8.0M | 140,918 | +0.13pp | 31q | -12.6%-$1.2M | |
| BANK OF NY MELLON CORP | BNY | $7.3M | 50,725 | +1.00pp | 31q | +6.7%+$457.8K | |
| UBER TECHNOLOGIES INC | UBER | $6.6M | 91,508 | -0.61pp | 20q | -14.9%-$1.2M | |
| CISCO SYS INC | CSCO | $6.0M | 51,453 | +0.68pp | 31q | -18.4%-$1.4M | |
| SPHERE ENTERTAINMENT CO | SPHR | $5.0M | 28,793 | +0.38pp | 25q | -22.4%-$1.4M | |
| MADISON SQUARE GARDEN ENTMT | MSGE | $4.4M | 54,918 | +0.26pp | 13q | -19.6%-$1.1M | |
| JOHNSON & JOHNSON | JNJ | $4.1M | 16,298 | +0.11pp | 31q | HELD | |
| ALPHABET INC | GOOGL | $3.9M | 10,859 | -0.38pp | 23q | -31.7%-$1.8M | |
| DISNEY WALT CO | DIS | $3.1M | 32,210 | +0.16pp | 31q | +8.9%+$253.4K | |
| ATLANTA BRAVES HLDGS INC | BATRK | $3.1M | 59,233 | -0.13pp | 12q | -24.2%-$979.2K | |
| MONDELEZ INTL INC | MDLZ | $2.7M | 46,386 | +0.07pp | 31q | +3.6%+$93.9K | |
| MARRIOTT INTL INC NEW | MAR | $2.6M | 7,077 | -0.01pp | 31q | -13.0%-$390.9K | |
| SCOTTS MIRACLE-GRO CO | SMG | $2.5M | 36,968 | +0.05pp | 31q | -8.0%-$219.4K | |
| INTEL CORP | INTC | $2.5M | 17,900 | +1.00pp | 31q | +3.8%+$92.2K | |
| COOPER COS INC | COO | $2.3M | 31,407 | +0.65pp | 3q | +99.8%+$1.1M | |
| PFIZER INC | PFE | $2.2M | 92,395 | -0.31pp | 31q | -6.9%-$164.2K | |
| MARKEL GROUP INC | MKL | $2.1M | 1,096 | -0.03pp | 15q | -5.0%-$113.3K | |
| CITIGROUP INC | C | $2.1M | 14,997 | +0.25pp | 31q | +1.8%+$37.2K | |
| COMCAST CORP NEW | CMCSA | $2.1M | 83,958 | -0.49pp | 31q | -18.1%-$456.7K | |
| CALLAWAY GOLF CO | CALY | $2.0M | 107,837 | -0.03pp | 31q | -28.7%-$814.5K | |
| MUELLER WTR PRODS INC | MWA | $1.7M | 66,262 | -0.31pp | 23q | -19.4%-$413.1K | |
| COCA COLA CO | KO | $1.7M | 20,913 | +0.13pp | 24q | +6.6%+$105.6K | |
| CVS HEALTH CORP | CVS | $1.7M | 16,052 | +0.31pp | 31q | +1.9%+$30.4K | |
| AMERICAN EXPRESS CO | AXP | $1.6M | 4,853 | +0.21pp | 31q | +14.2%+$203.6K | |
| SALESFORCE INC | CRM | $1.6M | 10,396 | +0.12pp | 2q | +35.1%+$423.3K | |
| MGM RESORTS INTERNATIONAL | MGM | $1.6M | 32,429 | +0.43pp | 31q | +48.4%+$505.6K | |
| SYSCO CORP | SYY | $1.5M | 18,230 | +0.08pp | 31q | -6.8%-$110.8K | |
| MCDONALDS CORP | MCD | $1.4M | 5,093 | -0.11pp | 31q | HELD | |
| KENVUE INC | KVUE | $1.3M | 69,178 | +0.06pp | 10q | -3.4%-$46.7K | |
| UNITED PARCEL SVCS INC | UPS | $1.2M | 11,614 | -0.12pp | 31q | -22.1%-$354.5K | |
| CORNING INC | GLW | $1.2M | 4,722 | +0.29pp | 25q | -9.1%-$120.8K | |
| WASTE MGMT INC DEL | WM | $1.2M | 5,308 | -0.04pp | 31q | -3.3%-$40.1K | |
| SS&C TECH HLDGS | SSNC | $1.1M | 17,802 | -0.37pp | 8q | -31.5%-$507.6K | |
| LABCORP HOLDINGS INC | LH | $1.1M | 3,854 | +0.10pp | 9q | +13.0%+$123.8K | |
| TRIPADVISOR INC | TRIP | $1.1M | 77,184 | +0.09pp | 6q | -9.0%-$104.2K | |
| LIBERTY MEDIA CORP DEL | FWONA | $1.1M | 12,082 | +0.19pp | 3q | +29.4%+$240.6K | |
| GLOBAL PMTS INC | GPN | $1.0M | 13,982 | -0.32pp | 14q | -40.7%-$695.4K | |
| ACUSHNET HLDGS CORP | GOLF | $968.9K | 8,174 | -0.02pp | 31q | -24.9%-$320.4K | |
| TARGET CORP | TGT | $949.8K | 7,272 | +0.02pp | 31q | -4.7%-$46.5K | |
| BROADRIDGE FINL SOLUTIONS IN | BR | $938.5K | 6,853 | -0.11pp | 31q | -2.8%-$27.4K | |
| HOWARD HUGHES HOLDINGS INC | HHH | $890.6K | 12,457 | -0.21pp | 12q | -38.0%-$546.0K | |
| APPLE INC | AAPL | $882.8K | 3,051 | +0.06pp | 30q | -0.7%-$5.8K | |
| BERKSHIRE HATHAWAY INC DEL | BRKB | $877.7K | 1,754 | -0.66pp | 24q | -59.0%-$1.3M | |
| BRISTOL-MYERS SQUIBB CO | BMY | $826.9K | 14,351 | -0.10pp | 31q | -13.2%-$125.7K | |
| MERCK & CO INC | MRK | $823.2K | 6,406 | -0.28pp | 22q | -42.0%-$595.2K | |
| PEOPLE INC | PPLI | $813.1K | 17,614 | -0.18pp | 21q | -37.5%-$487.5K | |
| CHUBB LIMITED | CB | $726.5K | 2,132 | -0.34pp | 24q | -47.6%-$661.0K | |
| ALPHABET INC | GOOG | $690.4K | 1,954 | +0.08pp | 27q | HELD | |
| MEDTRONIC PLC | MDT | $608.8K | 7,782 | -1.86pp | 14q | -82.6%-$2.9M | |
| NEWS CORP NEW | NWSA | $606.8K | 24,437 | -0.17pp | 31q | -33.0%-$298.5K | |
| KLA CORP | KLAC | $603.4K | 2,000 | +0.12pp | 5q | +654.7%+$523.5K | |
| INTERNATIONAL BUSINESS MACHS | IBM | $603.3K | 2,145 | +0.12pp | 25q | +30.7%+$141.8K | |
| VERIZON COMMUNICATIONS INC | VZ | $551.0K | 13,013 | -0.03pp | 31q | +7.2%+$36.9K | |
| CULLEN FROST BANKERS INC | CFR | $463.1K | 2,997 | -0.04pp | 2q | -23.0%-$138.3K | |
| GENERAL DYNAMICS CORP | GD | $405.6K | 1,145 | -0.42pp | 22q | -65.7%-$777.6K | |
| TOWNSQUARE MEDIA INC | TSQ | $395.1K | 55,877 | -0.04pp | 31q | -35.6%-$218.4K | |
| MATCH GROUP INC NEW | MTCH | $393.4K | 10,338 | -0.27pp | 8q | -63.5%-$685.1K | |
| NASDAQ INC | NDAQ | $385.9K | 4,896 | -0.02pp | 31q | HELD | |
| GERMAN AMERN BANCORP INC | GABC | $362.6K | 7,640 | - | new | NEW | |
| KNIFE RIVER CORP | KNF | $343.9K | 4,111 | -0.21pp | 2q | -53.6%-$397.1K | |
| GE HEALTHCARE TECHNOLOGIES I | GEHC | $305.3K | 4,770 | -0.29pp | 11q | -58.0%-$421.9K | |
| GXO LOGISTICS INCORPORATED | GXO | $293.9K | 5,796 | -0.18pp | 5q | -51.1%-$306.9K | |
| FRP HLDGS INC | FRPH | $273.1K | 10,928 | - | new | NEW | |
| SOUTHERN CO | SO | $264.6K | 2,765 | flat | 18q | HELD | |
| AMERICAN INTL GROUP INC | AIG | $256.9K | 3,447 | flat | 13q | HELD | |
| SCHWAB CHARLES CORP | SCHW | $246.8K | 2,675 | -0.01pp | 22q | -4.6%-$12.0K | |
| KIMBERLY-CLARK CORP | KMB | $236.0K | 2,150 | +0.02pp | 31q | HELD | |
| RESTAURANT BRANDS INTL INC | QSR | $212.5K | 2,930 | -0.43pp | 2q | -77.8%-$742.7K | |
| CITIZENS FINL GROUP INC | CFG | $209.6K | 2,992 | - | new | NEW | |
| AIRBNB INC | ABNB | $205.6K | 1,437 | -0.17pp | 2q | -64.7%-$377.4K | |
| WENDYS CO | WEN | $203.4K | 24,534 | +0.01pp | 31q | -4.7%-$10.0K | |
| CONDUENT INC | CNDT | $38.4K | 26,290 | flat | 31q | +3.2%+$1.2K |
By sector
Industry comes from the SIC code on each company's own SEC filings, which is self-reported and sometimes out of date. Derivative exposure is counted with the shares. Securities the SEC assigns no industry - funds, trusts, foreign issues - are shown as not classified rather than dropped.
| Sector | Value | Share |
|---|---|---|
| Banks & Lending | $35.7M | 20.5% |
| Telecom & Media | $29.2M | 16.7% |
| Software & IT Services | $25.6M | 14.7% |
| Business Services | $13.0M | 7.4% |
| Retail & Consumer | $11.8M | 6.7% |
| Capital Markets | $9.8M | 5.6% |
| Biotech & Pharma | $8.0M | 4.6% |
| Computer Hardware | $7.5M | 4.3% |
| Industrials | $4.9M | 2.8% |
| Food, Drink & Tobacco | $4.4M | 2.5% |
| Insurance | $4.0M | 2.3% |
| Chemicals | $3.8M | 2.2% |
| Other sectors | $16.6M | 9.5% |
Quarter by quarter
| Quarter | Value | Positions | New | Added | Trimmed | Exited | Top 10 | Days to file |
|---|---|---|---|---|---|---|---|---|
| Q2 2026 | $174.4M | 77 | 3 | 20 | 46 | 4 | 52.6% | 45 |
| Q1 2026 | $175.7M | 78 | 7 | 36 | 19 | 4 | 48.4% | 38 |
| Q4 2025 | $157.7M | 75 | 3 | 6 | 50 | 5 | 54.7% | 44 |
| Q3 2025 | $158.0M | 77 | 2 | 12 | 46 | 4 | 57.4% | 49 |
| Q2 2025 | $152.8M | 79 | 5 | 28 | 23 | 3 | 57.4% | 21 |
| Q1 2025 | $137.9M | 77 | 3 | 5 | 57 | 4 | 54.6% | 23 |
| Q4 2024 | $151.6M | 78 | 0 | 17 | 26 | 1 | 55.5% | 45 |
| Q3 2024 | $155.3M | 79 | 3 | 12 | 38 | 2 | 54.4% | 53 |
| Q2 2024 | $145.8M | 78 | 2 | 11 | 22 | 5 | 55.7% | 36 |
| Q1 2024 | $153.3M | 81 | 3 | 51 | 14 | 2 | 54.2% | 36 |
| Q4 2023 | $133.2M | 80 | 3 | 1 | 61 | 3 | 52.4% | 45 |
| Q3 2023 | $127.4M | 80 | 3 | 13 | 35 | 3 | 51.7% | 39 |
| Q2 2023 | $135.2M | 80 | 4 | 14 | 33 | 0 | 50.7% | 27 |
| Q1 2023 | $129.6M | 76 | 2 | 21 | 28 | 3 | 49.1% | 27 |
| Q4 2022 | $122.6M | 77 | 2 | 3 | 62 | 9 | 50.9% | 41 |
| Q3 2022 | $121.4M | 84 | 7 | 54 | 5 | 3 | 46.3% | 39 |
| Q2 2022 | $121.1M | 80 | 1 | 7 | 55 | 7 | 48.1% | 39 |
| Q1 2022 | $155.7M | 86 | 1 | 55 | 11 | 0 | 47.1% | 27 |
| Q4 2021 | $166.0M | 85 | 1 | 29 | 28 | 1 | 47.8% | 41 |
| Q3 2021 | $151.8M | 85 | 2 | 24 | 34 | 1 | 47.3% | 18 |
| Q2 2021 | $155.2M | 84 | 3 | 23 | 10 | 2 | 45.9% | 35 |
| Q1 2021 | $147.9M | 83 | 6 | 16 | 28 | 0 | 46.3% | 34 |
| Q4 2020 | $132.6M | 77 | 7 | 9 | 39 | 1 | 46.7% | 41 |
| Q3 2020 | $119.1M | 71 | 6 | 29 | 5 | 0 | 48.9% | 40 |
| Q2 2020 | $108.0M | 65 | 8 | 10 | 11 | 3 | 49.7% | 31 |
| Q1 2020 | $89.3M | 60 | 3 | 21 | 30 | 13 | 52.1% | 17 |
| Q4 2019 | $138.5M | 70 | 5 | 11 | 49 | 3 | 45.0% | 44 |
| Q3 2019 | $131.8M | 68 | 1 | 20 | 19 | 4 | 45.0% | 44 |
| Q2 2019 | $135.4M | 71 | 2 | 7 | 43 | 4 | 44.6% | 37 |
| Q1 2019 | $133.0M | 73 | 4 | 26 | 14 | 1 | 42.7% | 31 |
| Q4 2018 | $121.4M | 70 | 0 | 0 | 0 | 0 | 45.1% | 44 |
Rows marked UNVERIFIED ID, PLACEHOLDER ID, TICKER AS ID or NON-CUSIP ID carry an identifier that is not a valid CUSIP. They are shown because the filer reported that money, but treat the security named with caution - hover the chip for what is wrong with it, and see the methodology.
Held counts consecutive filings in which this manager reported the position, and can reach further back than the quarters listed above: the tabs begin at Q4 2018 because earlier coverage is too sparse to describe a market, but tenure is counted over every filing we hold, some reaching to 2007. A position sold and later rebought starts again from one.
Weight change is the shift in this position's share of the whole book, in percentage points. It is the more useful column: when money flows into or out of a broad fund, almost every holding is bought or sold at once, so added and trimmed largely track flows. A weight that rose while the book shrank is a decision. Both compare with the previous quarter this filer reported, not the previous calendar quarter.