Wills Financial Group, Inc.
Reported holdings as of Q4 2024, from 25 quarterly filings.
This filer last reported in Q4 2024; the most recent quarter on file across all filers is Q2 2026. Firms that restructure stop filing under one CIK and start under another, so a successor entity may hold these positions now under a similar name.
Holdings
| Security | Ticker | Value | Shares | Weight | Weight change | Held | Change |
|---|---|---|---|---|---|---|---|
| BERKSHIRE HATHAWAY INC DEL | BRKB | $21.2M | 46,842 | +0.04pp | 25q | -0.9%-$190.4K | |
| APPLE INC | AAPL | $17.4M | 69,516 | +0.62pp | 25q | -1.5%-$260.2K | |
| MICROSOFT CORP | MSFT | $17.1M | 40,678 | -0.60pp | 25q | -8.2%-$1.5M | |
| LOCKHEED MARTIN CORP | LMT | $10.3M | 21,172 | -1.20pp | 25q | -8.0%-$893.1K | |
| DANAHER CORP DEL | DHR | $9.6M | 41,797 | -0.66pp | 25q | +1.4%+$132.7K | |
| PALO ALTO NETWORKS INC | PANW | $9.1M | 49,878 | -0.12pp | 23q | +77.1%+$4.0M | |
| PROCTER & GAMBLE CO | PG | $8.4M | 50,351 | -0.02pp | 25q | HELD | |
| AMAZON COM INC | AMZN | $8.2M | 37,365 | +0.77pp | 25q | +5.6%+$435.3K | |
| ALPHABET INC | GOOGL | $8.2M | 43,133 | +0.52pp | 25q | HELD | |
| PEPSICO INC | PEP | $7.6M | 49,654 | -0.25pp | 25q | +1.0%+$74.5K | |
| KENVUE INC | KVUE | $6.0M | 280,606 | +0.24pp | 6q | +15.8%+$818.6K | |
| CHEVRON CORPORATION | CVX | $5.8M | 39,871 | +0.15pp | 25q | +4.9%+$270.4K | |
| UNION PAC CORP | UNP | $5.7M | 25,167 | -0.08pp | 25q | +1.8%+$102.4K | |
| ESSENTIAL UTILS INC | WTRG | $5.7M | 156,788 | -0.15pp | 20q | -2.6%-$154.6K | |
| ISHARES GOLD TR | IAU | $5.7M | 114,462 | +0.06pp | 15q | HELD | |
| GE HEALTHCARE TECHNOLOGIES I | GEHC | $4.8M | 61,439 | -0.24pp | 6q | +4.6%+$211.1K | |
| SHERWIN WILLIAMS CO | SHW | $4.6M | 13,611 | -0.14pp | 25q | +1.8%+$81.9K | |
| S&P GLOBAL INC | SPGI | $4.5M | 9,112 | +0.01pp | 9q | +1.4%+$63.7K | |
| BROADCOM INC | AVGO | $4.5M | 19,564 | +0.49pp | 15q | -3.6%-$171.1K | |
| FERGUSON ENTERPRISES INC | FERG | $4.5M | 25,909 | +0.21pp | 3q | +24.8%+$894.9K | |
| DOMINION ENERGY INC | D | $4.4M | 82,266 | -0.37pp | 25q | -12.8%-$650.3K | |
| ACCENTURE PLC IRELAND | ACN | $4.3M | 12,100 | +0.52pp | 4q | +36.2%+$1.1M | |
| JPMORGAN CHASE & CO | JPM | $4.0M | 16,861 | +0.33pp | 17q | +5.6%+$215.0K | |
| CF INDUSTRIES HOLD | CF | $3.7M | 42,969 | +0.10pp | 2q | +4.4%+$153.4K | |
| VISA INC | V | $3.5M | 11,049 | +0.80pp | 4q | +79.2%+$1.5M | |
| ZOETIS INC | ZTS | $3.5M | 21,399 | -0.16pp | 21q | +5.4%+$179.6K | |
| MERCK & CO INC | MRK | $3.5M | 34,985 | +0.07pp | 8q | +16.0%+$479.8K | |
| CONOCOPHILLIPS | COP | $3.5M | 35,020 | -0.39pp | 12q | -17.9%-$759.7K | |
| SOUTHERN CO | SO | $3.2M | 38,365 | +0.23pp | 25q | +27.8%+$687.1K | |
| VERIZON COMMUNICATIONS INC | VZ | $2.7M | 67,137 | -0.23pp | 25q | -8.7%-$256.1K | |
| OAKTREE SPECIALTY LENDING | OCSL | $2.5M | 166,498 | - | new | NEW | |
| NEXTERA ENERGY INC | NEE | $2.4M | 34,140 | -0.10pp | 17q | +4.4%+$102.2K | |
| SCHWAB STRATEGIC TR | SCHD | $1.6M | 58,916 | +0.01pp | 25q | +206.5%+$1.1M | |
| NORTHROP GRUMMAN CORP | NOC | $1.6M | 3,409 | -0.09pp | 5q | -3.0%-$48.8K | |
| NORFOLK SOUTHN CORP | NSC | $1.5M | 6,280 | -0.02pp | 25q | HELD | |
| NIKE INC | NKE | $1.5M | 19,312 | -0.69pp | 25q | -45.8%-$1.2M | |
| MCCORMICK & CO INC | MKC | $1.3M | 17,226 | -0.10pp | 8q | -11.3%-$166.8K | |
| ALPHABET INC | GOOG | $940.8K | 4,940 | +0.06pp | 25q | HELD | |
| ALBEMARLE CORP | ALB | $916.1K | 10,642 | -0.11pp | 19q | -16.8%-$184.6K | |
| TEXAS INSTRS INC | TXN | $908.0K | 4,843 | +0.01pp | 4q | +9.8%+$81.4K | |
| CME GROUP INC | CME | $824.7K | 3,551 | +0.03pp | 9q | HELD | |
| EXXON MOBIL CORP | XOMXXXX | $797.9K | 7,417 | -0.02pp | 25q | HELD | |
| JOHNSON & JOHNSON | JNJ | $787.9K | 5,448 | -0.05pp | 25q | -5.6%-$46.6K | |
| DUKE ENERGY CORP NEW | DUK | $740.2K | 6,870 | -0.01pp | 17q | -0.6%-$4.1K | |
| BLACKSTONE INC | BX | $728.8K | 4,227 | +0.13pp | 3q | +47.5%+$234.7K | |
| THERMO FISHER SCIENTIFIC INC | TMO | $707.0K | 1,359 | -0.06pp | 25q | -2.6%-$18.7K | |
| HOME DEPOT INC | HD | $659.0K | 1,694 | flat | 25q | HELD | |
| COCA COLA CO | KO | $642.1K | 10,313 | -0.03pp | 25q | HELD | |
| FIRST TR EXCHANGE-TRADED FD | RDVY | $492.9K | 8,335 | +0.10pp | 4q | +83.4%+$224.2K | |
| NVIDIA CORPORATION | NVDA | $455.9K | 3,395 | +0.02pp | 4q | HELD | |
| PHILIP MORRIS INTL INC | PM | $440.8K | 3,663 | +0.01pp | 15q | +5.8%+$24.1K | |
| LOWES COS INC | LOW | $431.9K | 1,750 | -0.01pp | 19q | HELD | |
| ISHARES TR | IVV | $367.9K | 625 | +0.01pp | 5q | +3.3%+$11.8K | |
| J P MORGAN EXCHANGE TRADED F | JEPI | $352.6K | 6,129 | +0.05pp | 5q | +54.9%+$125.0K | |
| RTX CORPORATION | RTX | $324.6K | 2,805 | -0.01pp | 15q | -2.9%-$9.8K | |
| VANGUARD INDEX FDS | VB | $311.4K | 1,296 | +0.01pp | 25q | HELD | |
| MCKESSON CORP | MCK | $285.0K | 500 | +0.02pp | 7q | HELD | |
| PFIZER INC | PFE | $278.6K | 10,501 | -0.04pp | 25q | -21.2%-$75.1K | |
| TESLA INC | TSLA | $265.7K | 658 | - | new | NEW | |
| MARKEL GROUP INC | MKL | $245.1K | 142 | +0.01pp | 9q | HELD | |
| INTUITIVE SURGICAL INC | ISRG | $234.9K | 450 | +0.01pp | 3q | HELD | |
| MCDONALDS CORP | MCD | $224.7K | 775 | flat | 2q | HELD | |
| BNY MELLON ETF TRUST | BKLC | $224.2K | 2,001 | -0.02pp | 3q | -21.3%-$60.7K | |
| HUNTINGTON INGALLS INDS INC | HII | $219.4K | 1,161 | -0.03pp | 8q | +2.2%+$4.7K | |
| PNC FINL SVCS GROUP INC | PNC | $211.7K | 1,098 | +0.01pp | 2q | HELD |
By sector
Industry comes from the SIC code on each company's own SEC filings, which is self-reported and sometimes out of date. Derivative exposure is counted with the shares. Securities the SEC assigns no industry - funds, trusts, foreign issues - are shown as not classified rather than dropped.
| Sector | Value | Share |
|---|---|---|
| Computer Hardware | $26.5M | 11.4% |
| Software & IT Services | $26.3M | 11.3% |
| Insurance | $21.5M | 9.3% |
| Chemicals | $20.5M | 8.8% |
| Utilities | $16.5M | 7.1% |
| Retail & Consumer | $14.1M | 6.1% |
| Autos & Aerospace | $12.7M | 5.5% |
| Business Services | $12.3M | 5.3% |
| Instruments & Controls | $10.3M | 4.4% |
| Food, Drink & Tobacco | $9.9M | 4.3% |
| Energy | $9.2M | 4.0% |
| Biotech & Pharma | $8.0M | 3.5% |
| Other sectors | $39.6M | 17.1% |
| Not classified | $4.2M | 1.8% |
Quarter by quarter
| Quarter | Value | Positions | New | Added | Trimmed | Exited | Top 10 | Days to file |
|---|---|---|---|---|---|---|---|---|
| Q4 2024 | $231.6M | 65 | 2 | 27 | 19 | 2 | 50.6% | 45 |
| Q3 2024 | $238.4M | 65 | 3 | 23 | 12 | 1 | 51.4% | 45 |
| Q2 2024 | $217.1M | 63 | 4 | 24 | 14 | 4 | 53.3% | 45 |
| Q1 2024 | $212.3M | 63 | 6 | 20 | 7 | 1 | 52.0% | 39 |
| Q4 2023 | $198.1M | 58 | 3 | 13 | 33 | 8 | 52.5% | 46 |
| Q3 2023 | $184.8M | 63 | 2 | 21 | 17 | 5 | 51.8% | 45 |
| Q2 2023 | $197.1M | 66 | 3 | 23 | 15 | 2 | 52.8% | 42 |
| Q1 2023 | $185.6M | 65 | 11 | 25 | 13 | 3 | 51.7% | 42 |
| Q4 2022 | $179.5M | 57 | 5 | 10 | 27 | 6 | 53.7% | 45 |
| Q3 2022 | $180.0M | 58 | 1 | 17 | 18 | 5 | 50.2% | 45 |
| Q2 2022 | $203.3M | 62 | 1 | 12 | 23 | 9 | 47.1% | 36 |
| Q1 2022 | $238.1M | 70 | 7 | 22 | 24 | 5 | 46.1% | 43 |
| Q4 2021 | $252.8M | 68 | 1 | 35 | 11 | 0 | 43.7% | 45 |
| Q3 2021 | $222.7M | 67 | 1 | 23 | 30 | 5 | 43.5% | 43 |
| Q2 2021 | $230.8M | 71 | 16 | 38 | 11 | 2 | 43.3% | 44 |
| Q1 2021 | $205.9M | 57 | 3 | 26 | 12 | 1 | 44.3% | 42 |
| Q4 2020 | $200.7M | 55 | 8 | 25 | 16 | 4 | 45.4% | 48 |
| Q3 2020 | $172.0M | 51 | 0 | 17 | 20 | 0 | 50.1% | 43 |
| Q2 2020 | $160.8M | 51 | 4 | 8 | 22 | 2 | 49.0% | 48 |
| Q1 2020 | $140.4M | 49 | 3 | 26 | 14 | 14 | 49.3% | 42 |
| Q4 2019 | $174.1M | 60 | 8 | 24 | 16 | 2 | 44.0% | 45 |
| Q3 2019 | $155.9M | 54 | 2 | 15 | 13 | 2 | 45.8% | 45 |
| Q2 2019 | $153.5M | 54 | 1 | 19 | 14 | 4 | 45.4% | 45 |
| Q1 2019 | $147.4M | 57 | 2 | 24 | 15 | 3 | 44.6% | 44 |
| Q4 2018 | $130.1M | 58 | 0 | 0 | 0 | 0 | 45.9% | 45 |
Rows marked UNVERIFIED ID, PLACEHOLDER ID, TICKER AS ID or NON-CUSIP ID carry an identifier that is not a valid CUSIP. They are shown because the filer reported that money, but treat the security named with caution - hover the chip for what is wrong with it, and see the methodology.
Held counts consecutive filings in which this manager reported the position, and can reach further back than the quarters listed above: the tabs begin at Q4 2018 because earlier coverage is too sparse to describe a market, but tenure is counted over every filing we hold, some reaching to 2007. A position sold and later rebought starts again from one.
Weight change is the shift in this position's share of the whole book, in percentage points. It is the more useful column: when money flows into or out of a broad fund, almost every holding is bought or sold at once, so added and trimmed largely track flows. A weight that rose while the book shrank is a decision. Both compare with the previous quarter this filer reported, not the previous calendar quarter.