PLAYBOY INC (PLBY)
Institutional ownership reported to the SEC as of Q2 2026, across 30 quarters.
87
Reporting holders
$53.8M
Reported value
35.7%
Of shares outstanding
2.9%
Held as options
+3
Holder change
Institutions report 42,800,030 shares against 119,807,688 outstanding. Shares only - option lines are excluded, which is why this can be compared with the company at all. The count comes from the cover page of the company's own most recent report, so it is dated when that was filed rather than at quarter end.
Options share is the part of reported value carried in derivative lines rather than shares. A high figure means institutions are expressing a view on this security without owning much of it.
Holders
| Filer | Value | Shares | Their book | Held | Change |
|---|---|---|---|---|---|
| Fortress Investment Group LLC | $17.9M | 14,684,769 | 3.38% | 22q | -11.5%-$2.3M |
| CRCM LP | $15.0M | 12,280,439 | 3.34% | 7q | +182.6%+$9.7M |
| BlackRock, Inc. | $3.8M | 3,132,014 | 0.00% | 8q | +425.0%+$3.1M |
| VANGUARD CAPITAL MANAGEMENT LLC | $3.7M | 3,065,204 | 0.00% | 2q | +2.8%+$103.2K |
| GEODE CAPITAL MANAGEMENT, LLC | $1.9M | 1,560,037 | 0.00% | 22q | +99.5%+$949.6K |
| BBFIT INVESTMENTS PTE LTD | $1.5M | 1,221,901 | 0.14% | 3q | HELD |
| MARSHALL WACE, LLP | $1.1M | 940,621 | 0.00% | 3q | -48.1%-$1.1M |
| GROUP ONE TRADING LLC | $1.0M | options only | 0.00% | 22q | OPTIONS |
| SFMG, LLC | $915.0K | 750,000 | 0.06% | 17q | +8.7%+$73.2K |
| STATE STREET CORP | $824.4K | 675,751 | 0.00% | 21q | +115.9%+$442.5K |
| VANGUARD FIDUCIARY TRUST CO | $589.7K | 483,366 | 0.00% | 2q | +25.2%+$118.7K |
| NORTHERN TRUST CORP | $585.0K | 479,477 | 0.00% | 22q | +239.1%+$412.5K |
| TWO SIGMA INVESTMENTS, LP | $563.2K | 461,632 | 0.00% | 3q | +2.9%+$15.8K |
| VANGUARD PORTFOLIO MANAGEMENT LLC | $488.1K | 400,066 | 0.00% | new | NEW |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | $267.6K | 80,619 | 0.00% | 22q | -68.7%-$586.7K |
| IMC-Chicago, LLC | $262.8K | 34,415 | 0.00% | 2q | +210.0%+$178.0K |
| Hill Investment Group Partners, LLC | $253.3K | 207,653 | 0.03% | 4q | HELD |
| Bank of New York Mellon Corp | $198.4K | 162,595 | 0.00% | 2q | +1345.4%+$184.6K |
| CITADEL ADVISORS LLC | $196.2K | 96,059 | 0.00% | 22q | HELD |
| CHARLES SCHWAB INVESTMENT MANAGEMENT INC | $173.6K | 142,322 | 0.00% | new | NEW |
| Sixth Street Partners Management Company, L.P. | $173.6K | 142,322 | 0.00% | new | NEW |
| RENAISSANCE TECHNOLOGIES LLC | $168.1K | 137,800 | 0.00% | 8q | -67.6%-$350.8K |
| UBS Group AG | $165.9K | 135,997 | 0.00% | 21q | -13.3%-$25.6K |
| Nuveen, LLC | $120.9K | 99,121 | 0.00% | new | NEW |
| MORGAN STANLEY | $109.4K | 89,645 | 0.00% | 22q | -52.1%-$119.2K |
| XTX Topco Ltd | $105.4K | 86,406 | 0.00% | 7q | +72.5%+$44.3K |
| CITIGROUP INC | $99.5K | 81,523 | 0.00% | 21q | +5200.6%+$97.6K |
| NEW YORK STATE COMMON RETIREMENT FUND | $91.1K | 74,700 | 0.00% | new | NEW |
| Centiva Capital, LP | $86.8K | 71,164 | 0.00% | 3q | -65.5%-$164.8K |
| SIMPLEX TRADING, LLC | $83.8K | 7,286 | 0.00% | 22q | -74.6%-$245.8K |
| JANE STREET GROUP, LLC | $69.9K | 43,656 | 0.00% | 7q | -52.5%-$77.3K |
| DEUTSCHE BANK AG\ | $69.0K | 56,565 | 0.00% | new | NEW |
| BANK OF MONTREAL /CAN/ | $67.7K | 55,483 | 0.00% | 21q | +11.0%+$6.7K |
| WELLS FARGO & COMPANY/MN | $63.9K | 52,395 | 0.00% | new | NEW |
| ExodusPoint Capital Management, LP | $62.0K | 50,789 | 0.00% | new | NEW |
| RHUMBLINE ADVISERS | $50.8K | 41,679 | 0.00% | new | NEW |
| Vanguard Global Advisers, LLC | $42.2K | 34,571 | 0.00% | 2q | HELD |
| BANK OF AMERICA CORP /DE/ | $40.5K | 33,162 | 0.00% | 21q | -61.1%-$63.4K |
| JPMORGAN CHASE & CO | $40.4K | 30,580 | 0.00% | 21q | +24561.3%+$40.2K |
| Police & Firemen's Retirement System of New Jersey | $39.0K | 31,999 | 0.00% | new | NEW |
| Invesco Ltd. | $38.2K | 31,347 | 0.00% | new | NEW |
| Bogart Wealth, LLC | $36.6K | 30,000 | 0.00% | 6q | +20.0%+$6.1K |
| OSAIC HOLDINGS, INC. | $35.5K | 29,114 | 0.00% | 22q | +42.4%+$10.6K |
| GOLDMAN SACHS GROUP INC | $35.3K | 28,957 | 0.00% | 7q | -90.0%-$319.2K |
| Kestra Advisory Services, LLC | $34.0K | 27,857 | 0.00% | 17q | -6.8%-$2.5K |
| MIRAE ASSET GLOBAL ETFS HOLDINGS Ltd. | $32.6K | 26,698 | 0.00% | new | NEW |
| Sanctuary Advisors, LLC | $32.3K | 26,450 | 0.00% | 9q | HELD |
| Squarepoint Ops LLC | $31.7K | 26,019 | 0.00% | 7q | -89.3%-$266.3K |
| MONEY CONCEPTS CAPITAL CORP | $29.1K | 23,871 | 0.00% | 19q | -4.3%-$1.3K |
| FMR LLC | $27.0K | 22,131 | 0.00% | 2q | +50197.7%+$26.9K |
| Abel Hall, LLC | $26.9K | 22,047 | 0.00% | new | NEW |
| Engineers Gate Manager LP | $24.1K | 19,735 | 0.00% | 7q | +26.5%+$5.0K |
| Steward Partners Investment Advisory, LLC | $23.2K | 19,055 | 0.00% | 22q | HELD |
| Kure Advisory, LLC | $22.7K | 18,596 | 0.01% | 10q | HELD |
| BOOTHBAY FUND MANAGEMENT, LLC | $22.4K | 18,342 | 0.00% | 5q | -10.2%-$2.6K |
| Alhambra Investment Management LLC | $22.2K | 18,212 | 0.01% | 17q | HELD |
| Headlands Technologies LLC | $21.4K | 17,508 | 0.00% | 7q | -63.4%-$37.0K |
| J2 Capital Management Inc | $21.4K | 17,500 | 0.01% | 7q | HELD |
| ALLIANCEBERNSTEIN L.P. | $21.0K | 13,800 | 0.00% | new | NEW |
| BNP PARIBAS FINANCIAL MARKETS | $20.1K | 16,488 | 0.00% | 7q | -75.1%-$60.5K |
| LPL Financial LLC | $20.1K | 16,484 | 0.00% | 21q | -30.6%-$8.9K |
| INTECH INVESTMENT MANAGEMENT LLC | $18.0K | 14,768 | 0.00% | new | NEW |
| WEALTH ENHANCEMENT ADVISORY SERVICES, LLC | $17.8K | 15,337 | 0.00% | 2q | +1.6% |
| ROYAL BANK OF CANADA | $16.0K | 13,036 | 0.00% | 21q | +11.4%+$1.6K |
| BARCLAYS PLC | $16.0K | 13,111 | 0.00% | 4q | -83.1%-$78.7K |
| Capital Asset Advisory Services LLC | $12.6K | 10,353 | 0.00% | new | NEW |
| AMERIPRISE FINANCIAL INC | $12.3K | 10,070 | 0.00% | 4q | -49.6%-$12.1K |
| HARBOUR INVESTMENTS, INC. | $11.7K | 9,600 | 0.00% | 21q | HELD |
| Legal & General Group Plc | $6.9K | 5,630 | 0.00% | new | NEW |
| Ameritas Investment Partners, Inc. | $6.4K | 5,262 | 0.00% | new | NEW |
| Russell Investments Group, Ltd. | $5.7K | 4,636 | 0.00% | new | NEW |
| Tower Research Capital LLC (TRC) | $4.3K | 3,544 | 0.00% | 7q | -27.2%-$1.6K |
| Copia Wealth Management | $2.5K | 2,080 | 0.00% | 7q | HELD |
| NewEdge Advisors, LLC | $1.9K | 1,542 | 0.00% | new | NEW |
| Integrated Wealth Concepts LLC | $1.3K | 1,030 | 0.00% | new | NEW |
| NORTHWESTERN MUTUAL WEALTH MANAGEMENT CO | $1.2K | 1,000 | 0.00% | 7q | HELD |
| Farther Finance Advisors, LLC | $989 | 811 | 0.00% | 2q | -43.7% |
| NISA INVESTMENT ADVISORS, LLC | $693 | 568 | 0.00% | new | NEW |
| TD Waterhouse Canada Inc. | $563 | 450 | 0.00% | new | NEW |
| SWAN Capital LLC | $439 | 360 | 0.00% | 3q | HELD |
| Sterling Capital Management LLC | $383 | 314 | 0.00% | new | NEW |
| Caitong International Asset Management Co., Ltd | $336 | 275 | 0.00% | 2q | -55.6% |
| SBI Securities Co., Ltd. | $134 | 110 | 0.00% | 7q | +1000.0% |
| Morse Asset Management, Inc | $122 | 100 | 0.00% | 8q | HELD |
| PRICE T ROWE ASSOCIATES INC /MD/ | $58 | 47,472 | 0.00% | new | NEW |
| Rockefeller Capital Management L.P. | $31 | 25 | 0.00% | 4q | HELD |
| NATIONAL BANK OF CANADA /FI/ | $24 | 20 | 0.00% | 2q | HELD |
| Smallwood Wealth Investment Management, LLC | $4 | 4 | 0.00% | 6q | HELD |
Five percent filings
Anyone crossing 5% of a company must say so within days - far sooner than the next quarterly holdings report. A 13D declares an intent to influence the company; a 13G is the passive version. See all activist filings →
| Filed | Form | Filer | % of class |
|---|---|---|---|
| 2026-08-14 | 13G/A | FIG LLCwith 12 co-filers | 12.3% |
Quarter by quarter
Coverage begins with the quarter ending 2018-12-31. Earlier filings exist only as occasional late amendments, too sparse to describe a market, so they are not shown.
| Quarter | Holders | Value | Shares | New | Added | Trimmed | Options |
|---|---|---|---|---|---|---|---|
| Q2 2026 | 87 | $53.8M | 42,800,030 | 24 | 22 | 23 | 2.9% |
| Q1 2026 | 84 | $54.8M | 35,630,124 | 19 | 25 | 21 | 1.1% |
| Q4 2025 | 73 | $61.8M | 32,554,195 | 10 | 18 | 25 | 0.9% |
| Q3 2025 | 70 | $39.2M | 26,297,529 | 13 | 19 | 21 | 1.4% |
| Q2 2025 | 64 | $26.2M | 15,264,668 | 5 | 16 | 23 | 5.7% |
| Q1 2025 | 64 | $19.1M | 16,689,995 | 6 | 23 | 17 | 3.9% |
| Q4 2024 | 62 | $20.0M | 13,275,178 | 18 | 14 | 13 | 3.1% |
| Q3 2024 | 49 | $6.0M | 7,744,640 | 5 | 5 | 14 | 1.9% |
| Q2 2024 | 58 | $6.3M | 7,938,725 | 5 | 11 | 22 | 2.5% |
| Q1 2024 | 58 | $9.2M | 8,633,894 | 3 | 10 | 24 | 1.4% |
| Q4 2023 | 70 | $24.7M | 23,592,773 | 7 | 17 | 28 | 4.2% |
| Q3 2023 | 72 | $20.3M | 23,996,049 | 4 | 13 | 29 | 5.4% |
| Q2 2023 | 91 | $46.7M | 26,299,293 | 16 | 18 | 32 | 5.2% |
| Q1 2023 | 92 | $62.1M | 29,559,332 | 16 | 35 | 20 | 5.9% |
| Q4 2022 | 92 | $76.3M | 25,311,238 | 15 | 21 | 30 | 9.0% |
| Q3 2022 | 112 | $124.2M | 26,752,763 | 17 | 37 | 29 | 13.1% |
| Q2 2022 | 131 | $193.1M | 25,868,801 | 17 | 45 | 40 | 14.2% |
| Q1 2022 | 145 | $414.7M | 27,069,461 | 30 | 53 | 42 | 14.4% |
| Q4 2021 | 142 | $966.8M | 29,351,922 | 40 | 59 | 27 | 19.0% |
| Q3 2021 | 113 | $774.5M | 29,518,006 | 14 | 60 | 27 | 10.1% |
| Q2 2021 | 132 | $1.3B | 29,692,188 | 100 | 17 | 16 | 12.0% |
| Q1 2021 | 51 | $208.2M | 9,688,764 | 53 | 0 | 0 | 9.2% |
| Q4 2020 | 1 | $37.0K | 950 | 0 | 0 | 0 | 0.0% |
| Q3 2020 | 1 | $37.0K | 950 | 0 | 0 | 0 | 0.0% |
| Q2 2020 | 1 | $37.0K | 950 | 0 | 0 | 0 | 0.0% |
| Q1 2020 | 1 | $37.0K | 950 | 0 | 0 | 0 | 0.0% |
| Q4 2019 | 1 | $37.0K | 950 | 0 | 0 | 0 | 0.0% |
| Q3 2019 | 1 | $37.0K | 950 | 0 | 0 | 0 | 0.0% |
| Q2 2019 | 1 | $37.0K | 950 | 0 | 0 | 0 | 0.0% |
| Q1 2019 | 1 | $37.0K | 950 | 1 | 0 | 0 | 0.0% |