# BEDEL FINANCIAL CONSULTING INC

> Institutional holdings reported to the SEC as of Q3 2023 on Form 13F. CIK 850553. Source: https://holderbook.com/funds/850553-bedel-financial-consulting-inc/

- Reported value: $493.9M
- Positions: 235
- Weight of the ten largest: 61.2%
- Filed: 2023-11-01

A 13F reports long US equity positions only. Short positions, bonds, foreign listings, private holdings and cash are not visible, so this is not the manager's whole book.

## Holdings

| Security | Ticker | Value | Shares | Weight | Quarters held |
|---|---|---|---|---|---|
| ELI LILLY &amp; CO | [LLY](https://holderbook.com/stocks/LLY/) | $174.9M | 325,541 | 35.4% | 1 |
| VANGUARD MUN BD FDS | [VTEB](https://holderbook.com/stocks/VTEB/) | $28.6M | 594,192 | 5.8% | 1 |
| DIMENSIONAL ETF TRUST | [DFAI](https://holderbook.com/stocks/DFAI/) | $27.1M | 1,039,385 | 5.5% | 1 |
| APPLE INC | [AAPL](https://holderbook.com/stocks/AAPL/) | $14.2M | 82,919 | 2.9% | 1 |
| DIMENSIONAL ETF TRUST | [DFAE](https://holderbook.com/stocks/DFAE/) | $11.6M | 516,151 | 2.4% | 1 |
| MICROSOFT CORP | [MSFT](https://holderbook.com/stocks/MSFT/) | $11.4M | 36,113 | 2.3% | 1 |
| ISHARES TR | [EFG](https://holderbook.com/stocks/EFG/) | $10.8M | 125,043 | 2.2% | 1 |
| SSGA ACTIVE ETF TR | [TOTL](https://holderbook.com/stocks/TOTL/) | $9.5M | 244,925 | 1.9% | 1 |
| INNOVATOR ETFS TRUST | [PAPR](https://holderbook.com/stocks/PAPR/) | $7.7M | 250,501 | 1.6% | 1 |
| STATE STR SPDR S&amp;P 500 ETF T | [SPY](https://holderbook.com/stocks/SPY/) | $6.7M | 15,607 | 1.4% | 1 |
| BERKSHIRE HATHAWAY INC DEL | [BRKB](https://holderbook.com/stocks/BRKB/) | $6.6M | 18,741 | 1.3% | 1 |
| CAPITAL GROUP GROWTH ETF | [CGGR](https://holderbook.com/stocks/CGGR/) | $6.4M | 263,099 | 1.3% | 1 |
| GLOBAL X FDS | [PFFV](https://holderbook.com/stocks/PFFV/) | $5.8M | 251,501 | 1.2% | 1 |
| JPMORGAN CHASE &amp; CO | [JPM](https://holderbook.com/stocks/JPM/) | $4.7M | 32,088 | 0.9% | 1 |
| ISHARES TR | [IMCG](https://holderbook.com/stocks/IMCG/) | $4.5M | 79,554 | 0.9% | 1 |
| ISHARES TR | [IVV](https://holderbook.com/stocks/IVV/) | $4.3M | 9,956 | 0.9% | 1 |
| VANGUARD SCOTTSDALE FDS | [VCSH](https://holderbook.com/stocks/VCSH/) | $3.7M | 49,819 | 0.8% | 1 |
| ISHARES TR | [IMCV](https://holderbook.com/stocks/IMCV/) | $3.6M | 59,356 | 0.7% | 1 |
| AMERICAN CENTY ETF TR | [FLV](https://holderbook.com/stocks/FLV/) | $3.6M | 63,122 | 0.7% | 1 |
| ISHARES TR | [ISCF](https://holderbook.com/stocks/ISCF/) | $3.2M | 106,957 | 0.6% | 1 |
| EXXON MOBIL CORP | [XOMXXXX](https://holderbook.com/stocks/XOMXXXX/) | $2.9M | 24,391 | 0.6% | 1 |
| ISHARES TR | [QUAL](https://holderbook.com/stocks/QUAL/) | $2.7M | 20,386 | 0.5% | 1 |
| FIRST TR EXCHANGE-TRADED ALP | [FYC](https://holderbook.com/stocks/FYC/) | $2.6M | 45,304 | 0.5% | 1 |
| DIMENSIONAL ETF TRUST | [DFIV](https://holderbook.com/stocks/DFIV/) | $2.5M | 77,853 | 0.5% | 1 |
| ALPHABET INC | [GOOGL](https://holderbook.com/stocks/GOOGL/) | $2.5M | 18,935 | 0.5% | 1 |
| JOHNSON &amp; JOHNSON | [JNJ](https://holderbook.com/stocks/JNJ/) | $2.3M | 14,946 | 0.5% | 1 |
| JANUS DETROIT STR TR | [VNLA](https://holderbook.com/stocks/VNLA/) | $2.2M | 45,652 | 0.4% | 1 |
| PEPSICO INC | [PEP](https://holderbook.com/stocks/PEP/) | $2.2M | 12,790 | 0.4% | 1 |
| PACER FDS TR | [COWZ](https://holderbook.com/stocks/COWZ/) | $2.1M | 42,136 | 0.4% | 1 |
| VANGUARD INDEX FDS | [VTI](https://holderbook.com/stocks/VTI/) | $2.0M | 9,442 | 0.4% | 1 |
| ALPHABET INC | [GOOG](https://holderbook.com/stocks/GOOG/) | $2.0M | 15,060 | 0.4% | 1 |
| ABBVIE INC | [ABBV](https://holderbook.com/stocks/ABBV/) | $1.9M | 12,629 | 0.4% | 1 |
| PROCTER &amp; GAMBLE CO | [PG](https://holderbook.com/stocks/PG/) | $1.8M | 12,545 | 0.4% | 1 |
| PACER FDS TR | [CALF](https://holderbook.com/stocks/CALF/) | $1.8M | 42,677 | 0.4% | 1 |
| ISHARES TR | [IWM](https://holderbook.com/stocks/IWM/) | $1.8M | 9,951 | 0.4% | 1 |
| CISCO SYS INC | [CSCO](https://holderbook.com/stocks/CSCO/) | $1.7M | 32,208 | 0.4% | 1 |
| CUMMINS INC | [CMI](https://holderbook.com/stocks/CMI/) | $1.6M | 7,157 | 0.3% | 1 |
| AMAZON COM INC | [AMZN](https://holderbook.com/stocks/AMZN/) | $1.6M | 12,758 | 0.3% | 1 |
| ISHARES TR | [IJH](https://holderbook.com/stocks/IJH/) | $1.6M | 6,457 | 0.3% | 1 |
| HOME DEPOT INC | [HD](https://holderbook.com/stocks/HD/) | $1.6M | 5,260 | 0.3% | 1 |
| FIRST TR EXCHANGE-TRADED ALP | [FNX](https://holderbook.com/stocks/FNX/) | $1.6M | 16,900 | 0.3% | 1 |
| ORACLE CORP | [ORCL](https://holderbook.com/stocks/ORCL/) | $1.5M | 14,478 | 0.3% | 1 |
| WALMART INC | [WMT](https://holderbook.com/stocks/WMT/) | $1.5M | 9,109 | 0.3% | 1 |
| DISNEY WALT CO | [DIS](https://holderbook.com/stocks/DIS/) | $1.4M | 17,666 | 0.3% | 1 |
| INNOVATOR ETFS TRUST | [UOCT](https://holderbook.com/stocks/UOCT/) | $1.4M | 46,779 | 0.3% | 1 |
| INNOVATOR ETFS TRUST | [POCT](https://holderbook.com/stocks/POCT/) | $1.4M | 41,692 | 0.3% | 1 |
| AMERICAN CENTY ETF TR | [QGRO](https://holderbook.com/stocks/QGRO/) | $1.4M | 20,642 | 0.3% | 1 |
| COCA COLA CO | [KO](https://holderbook.com/stocks/KO/) | $1.4M | 24,672 | 0.3% | 1 |
| CHEVRON CORPORATION | [CVX](https://holderbook.com/stocks/CVX/) | $1.4M | 8,136 | 0.3% | 1 |
| MCDONALDS CORP | [MCD](https://holderbook.com/stocks/MCD/) | $1.4M | 5,198 | 0.3% | 1 |
| PIMCO ETF TR | [MINT](https://holderbook.com/stocks/MINT/) | $1.3M | 13,393 | 0.3% | 1 |
| APPLIED MATLS INC | [AMAT](https://holderbook.com/stocks/AMAT/) | $1.3M | 9,646 | 0.3% | 1 |
| ISHARES TR | [EFA](https://holderbook.com/stocks/EFA/) | $1.3M | 19,161 | 0.3% | 1 |
| AUTOMATIC DATA PROCESSING IN | [ADP](https://holderbook.com/stocks/ADP/) | $1.3M | 5,212 | 0.3% | 1 |
| HONEYWELL INTL INC | [HONZZZZ](https://holderbook.com/stocks/HONZZZZ/) | $1.2M | 6,755 | 0.3% | 1 |
| ISHARES TR | [IWR](https://holderbook.com/stocks/IWR/) | $1.2M | 17,518 | 0.2% | 1 |
| ISHARES TR | [IWF](https://holderbook.com/stocks/IWF/) | $1.2M | 4,546 | 0.2% | 1 |
| INTEL CORP | [INTC](https://holderbook.com/stocks/INTC/) | $1.2M | 33,712 | 0.2% | 1 |
| VANGUARD INDEX FDS | [VUG](https://holderbook.com/stocks/VUG/) | $1.2M | 4,357 | 0.2% | 1 |
| ISHARES TR | [IWS](https://holderbook.com/stocks/IWS/) | $1.1M | 10,795 | 0.2% | 1 |
| VANGUARD INDEX FDS | [VOO](https://holderbook.com/stocks/VOO/) | $1.1M | 2,866 | 0.2% | 1 |
| ISHARES TR | [ACWX](https://holderbook.com/stocks/ACWX/) | $1.1M | 23,607 | 0.2% | 1 |
| LOWES COS INC | [LOW](https://holderbook.com/stocks/LOW/) | $1.1M | 5,335 | 0.2% | 1 |
| ISHARES TR | [IMCB](https://holderbook.com/stocks/IMCB/) | $1.0M | 17,230 | 0.2% | 1 |
| INTUITIVE SURGICAL INC | [ISRG](https://holderbook.com/stocks/ISRG/) | $1.0M | 3,481 | 0.2% | 1 |
| TESLA INC | [TSLA](https://holderbook.com/stocks/TSLA/) | $992.2K | 3,965 | 0.2% | 1 |
| PFIZER INC | [PFE](https://holderbook.com/stocks/PFE/) | $977.7K | 29,475 | 0.2% | 1 |
| DANAHER CORP DEL | [DHR](https://holderbook.com/stocks/DHR/) | $977.1K | 3,938 | 0.2% | 1 |
| ILLINOIS TOOL WKS INC | [ITW](https://holderbook.com/stocks/ITW/) | $960.8K | 4,172 | 0.2% | 1 |
| NVIDIA CORPORATION | [NVDA](https://holderbook.com/stocks/NVDA/) | $888.7K | 2,043 | 0.2% | 1 |
| OREILLY AUTOMOTIVE INC | [ORLY](https://holderbook.com/stocks/ORLY/) | $881.6K | 970 | 0.2% | 1 |
| SIMON PPTY GROUP INC NEW | [SPG](https://holderbook.com/stocks/SPG/) | $868.1K | 8,036 | 0.2% | 1 |
| META PLATFORMS INC | [META](https://holderbook.com/stocks/META/) | $858.6K | 2,860 | 0.2% | 1 |
| VANGUARD STAR FDS | [VXUS](https://holderbook.com/stocks/VXUS/) | $807.1K | 15,080 | 0.2% | 1 |
| INNOVATOR ETFS TRUST | [PSEP](https://holderbook.com/stocks/PSEP/) | $806.7K | 24,899 | 0.2% | 1 |
| INNOVATOR ETFS TRUST | [PJAN](https://holderbook.com/stocks/PJAN/) | $798.5K | 22,949 | 0.2% | 1 |
| FIRST TR EXCHANGE-TRADED FD | [FDN](https://holderbook.com/stocks/FDN/) | $778.1K | 4,875 | 0.2% | 1 |
| INNOVATOR ETFS TRUST | [PNOV](https://holderbook.com/stocks/PNOV/) | $768.6K | 23,250 | 0.2% | 1 |
| DIMENSIONAL ETF TRUST | [DFAT](https://holderbook.com/stocks/DFAT/) | $766.7K | 16,780 | 0.2% | 1 |
| SPDR SERIES TRUST | [SPSM](https://holderbook.com/stocks/SPSM/) | $734.0K | 19,891 | 0.1% | 1 |
| ADOBE INC | [ADBE](https://holderbook.com/stocks/ADBE/) | $719.7K | 1,412 | 0.1% | 1 |
| VANGUARD INDEX FDS | [VTV](https://holderbook.com/stocks/VTV/) | $717.6K | 5,202 | 0.1% | 1 |
| AMERICAN EXPRESS CO | [AXP](https://holderbook.com/stocks/AXP/) | $712.3K | 4,775 | 0.1% | 1 |
| INNOVATOR ETFS TRUST | [BAPR](https://holderbook.com/stocks/BAPR/) | $692.6K | 19,807 | 0.1% | 1 |
| BOSTON SCIENTIFIC CORP | [BSX](https://holderbook.com/stocks/BSX/) | $689.2K | 13,053 | 0.1% | 1 |
| HUNTINGTON BANCSHARES INC | [HBAN](https://holderbook.com/stocks/HBAN/) | $684.2K | 65,787 | 0.1% | 1 |
| NIKE INC | [NKE](https://holderbook.com/stocks/NKE/) | $682.2K | 7,134 | 0.1% | 1 |
| KIMBERLY-CLARK CORP | [KMB](https://holderbook.com/stocks/KMB/) | $671.2K | 5,554 | 0.1% | 1 |
| INVESCO EXCH TRADED FD TR II | [SPLV](https://holderbook.com/stocks/SPLV/) | $670.0K | 11,397 | 0.1% | 1 |
| VANGUARD INDEX FDS | [VNQ](https://holderbook.com/stocks/VNQ/) | $667.9K | 8,828 | 0.1% | 1 |
| TIDAL TRUST I | [GSPY](https://holderbook.com/stocks/GSPY/) | $664.0K | 28,021 | 0.1% | 1 |
| NEXTERA ENERGY INC | [NEE](https://holderbook.com/stocks/NEE/) | $654.0K | 11,416 | 0.1% | 1 |
| PIMCO ETF TR | [SMMU](https://holderbook.com/stocks/SMMU/) | $645.4K | 13,184 | 0.1% | 1 |
| PIMCO ETF TR | [MUNI](https://holderbook.com/stocks/MUNI/) | $638.3K | 12,748 | 0.1% | 1 |
| T ROWE PRICE EXCHANGE-TRADED | [TCHP](https://holderbook.com/stocks/TCHP/) | $637.4K | 23,469 | 0.1% | 1 |
| EXLSERVICE HLDGS INC | [EXLS](https://holderbook.com/stocks/EXLS/) | $635.4K | 22,660 | 0.1% | 1 |
| MERCK &amp; CO INC | [MRK](https://holderbook.com/stocks/MRK/) | $634.0K | 6,159 | 0.1% | 1 |
| INNOVATOR ETFS TRUST | [UJUL](https://holderbook.com/stocks/UJUL/) | $630.5K | 22,336 | 0.1% | 1 |
| ISHARES TR | [IWP](https://holderbook.com/stocks/IWP/) | $624.5K | 6,836 | 0.1% | 1 |
| INNOVATOR ETFS TRUST | [BUFB](https://holderbook.com/stocks/BUFB/) | $618.6K | 24,269 | 0.1% | 1 |

## Quarter by quarter

| Quarter | Value | Positions |
|---|---|---|
| Q3 2023 | $493.9M | 235 |

