# CRITERION CAPITAL ADVISORS, LLC

> Institutional holdings reported to the SEC as of Q4 2024 on Form 13F. CIK 1765884. Source: https://holderbook.com/funds/1765884-criterion-capital-advisors-llc/

- Reported value: $158.9M
- Positions: 348
- Weight of the ten largest: 49.1%
- Filed: 2025-02-10

A 13F reports long US equity positions only. Short positions, bonds, foreign listings, private holdings and cash are not visible, so this is not the manager's whole book.

## Holdings

| Security | Ticker | Value | Shares | Weight | Quarters held |
|---|---|---|---|---|---|
| DIMENSIONAL ETF TRUST | [DFIC](https://holderbook.com/stocks/DFIC/) | $19.0M | 721,262 | 11.9% | 5 |
| GOLDMAN SACHS ETF TR | [GIGB](https://holderbook.com/stocks/GIGB/) | $16.5M | 364,958 | 10.4% | 5 |
| DIMENSIONAL ETF TRUST | [DFAC](https://holderbook.com/stocks/DFAC/) | $8.4M | 259,367 | 5.3% | 5 |
| APPLE INC | [AAPL](https://holderbook.com/stocks/AAPL/) | $7.2M | 34,213 | 4.5% | 5 |
| DIMENSIONAL ETF TRUST | [DFAS](https://holderbook.com/stocks/DFAS/) | $6.7M | 112,247 | 4.2% | 5 |
| BERKSHIRE HATHAWAY INC DEL | [BRKB](https://holderbook.com/stocks/BRKB/) | $5.0M | 12,408 | 3.2% | 5 |
| ORACLE CORP | [ORCL](https://holderbook.com/stocks/ORCL/) | $3.9M | 27,858 | 2.5% | 5 |
| JPMORGAN CHASE & CO | [JPM](https://holderbook.com/stocks/JPM/) | $3.8M | 18,793 | 2.4% | 5 |
| ALPHABET INC | [GOOG](https://holderbook.com/stocks/GOOG/) | $3.7M | 20,440 | 2.4% | 5 |
| MICROSOFT CORP | [MSFT](https://holderbook.com/stocks/MSFT/) | $3.6M | 8,106 | 2.3% | 5 |
| HCA HEALTHCARE INC | [HCA](https://holderbook.com/stocks/HCA/) | $3.0M | 9,341 | 1.9% | 5 |
| AMGEN INC | [AMGN](https://holderbook.com/stocks/AMGN/) | $2.8M | 8,967 | 1.8% | 5 |
| ABBVIE INC | [ABBV](https://holderbook.com/stocks/ABBV/) | $2.8M | 16,108 | 1.7% | 5 |
| UNITEDHEALTH GROUP INC | [UNH](https://holderbook.com/stocks/UNH/) | $2.5M | 4,833 | 1.5% | 5 |
| VISA INC | [V](https://holderbook.com/stocks/V/) | $2.5M | 9,377 | 1.5% | 5 |
| COSTCO WHOLESALE CORPORATION | [COST](https://holderbook.com/stocks/COST/) | $2.5M | 2,887 | 1.5% | 5 |
| AMAZON COM INC | [AMZN](https://holderbook.com/stocks/AMZN/) | $2.4M | 12,191 | 1.5% | 5 |
| COMCAST CORP NEW | [CMCSA](https://holderbook.com/stocks/CMCSA/) | $2.3M | 57,925 | 1.4% | 5 |
| CHUBB LIMITED | [CB](https://holderbook.com/stocks/CB/) | $2.2M | 8,683 | 1.4% | 5 |
| RTX CORPORATION | [RTX](https://holderbook.com/stocks/RTX/) | $2.1M | 20,886 | 1.3% | 5 |
| ELI LILLY & CO | [LLY](https://holderbook.com/stocks/LLY/) | $2.0M | 2,201 | 1.3% | 5 |
| CHEVRON CORPORATION | [CVX](https://holderbook.com/stocks/CVX/) | $1.9M | 12,422 | 1.2% | 5 |
| DIMENSIONAL ETF TRUST | [DFLV](https://holderbook.com/stocks/DFLV/) | $1.9M | 64,193 | 1.2% | 5 |
| EOG RES INC | [EOG](https://holderbook.com/stocks/EOG/) | $1.8M | 14,544 | 1.2% | 5 |
| TRACTOR SUPPLY CO | [TSCO](https://holderbook.com/stocks/TSCO/) | $1.8M | 6,762 | 1.1% | 5 |
| NORTHROP GRUMMAN CORP | [NOC](https://holderbook.com/stocks/NOC/) | $1.7M | 3,942 | 1.1% | 5 |
| MEDTRONIC PLC | [MDT](https://holderbook.com/stocks/MDT/) | $1.7M | 21,758 | 1.1% | 5 |
| TEXAS INSTRS INC | [TXN](https://holderbook.com/stocks/TXN/) | $1.6M | 8,471 | 1.0% | 5 |
| CITIGROUP INC | [C](https://holderbook.com/stocks/C/) | $1.6M | 25,408 | 1.0% | 5 |
| ISHARES TR | [EFA](https://holderbook.com/stocks/EFA/) | $1.6M | 20,259 | 1.0% | 5 |
| DOLLAR GEN CORP | [DG](https://holderbook.com/stocks/DG/) | $1.5M | 11,619 | 1.0% | 5 |
| DIMENSIONAL ETF TRUST | [DFEM](https://holderbook.com/stocks/DFEM/) | $1.4M | 52,880 | 0.9% | 5 |
| CAPITAL GROUP GBL GROWTH EQT | [CGGO](https://holderbook.com/stocks/CGGO/) | $1.4M | 47,730 | 0.9% | 5 |
| REGIONS FINANCIAL CORP NEW | [RF](https://holderbook.com/stocks/RF/) | $1.4M | 70,062 | 0.9% | 5 |
| STATE STR SPDR S&P 500 ETF T | [SPY](https://holderbook.com/stocks/SPY/) | $1.3M | 2,388 | 0.8% | 5 |
| ISHARES TR | [IVV](https://holderbook.com/stocks/IVV/) | $1.3M | 2,351 | 0.8% | 5 |
| NOVO-NORDISK A S | [NVO](https://holderbook.com/stocks/NVO/) | $1.3M | 8,762 | 0.8% | 5 |
| WASTE CONNECTIONS INC | [WCN](https://holderbook.com/stocks/WCN/) | $1.2M | 6,956 | 0.8% | 5 |
| MARSH & MCLENNAN COS INC | [MRSH](https://holderbook.com/stocks/MRSH/) | $997.7K | 4,735 | 0.6% | 5 |
| INVESCO EXCHANGE TRADED FD T | [RSP](https://holderbook.com/stocks/RSP/) | $974.9K | 5,935 | 0.6% | 5 |
| SELECT SECTOR SPDR TR | [XLE](https://holderbook.com/stocks/XLE/) | $973.6K | 10,682 | 0.6% | 5 |
| ALPHABET INC | [GOOGL](https://holderbook.com/stocks/GOOGL/) | $924.4K | 5,075 | 0.6% | 5 |
| CSX CORP | [CSX](https://holderbook.com/stocks/CSX/) | $916.2K | 27,389 | 0.6% | 5 |
| ISHARES TR | [ACWI](https://holderbook.com/stocks/ACWI/) | $820.5K | 7,300 | 0.5% | 5 |
| DANAHER CORP DEL | [DHR](https://holderbook.com/stocks/DHR/) | $794.1K | 3,178 | 0.5% | 5 |
| VANGUARD WHITEHALL FDS | [VYM](https://holderbook.com/stocks/VYM/) | $774.3K | 6,529 | 0.5% | 5 |
| AON PLC | [AON](https://holderbook.com/stocks/AON/) | $722.7K | 2,462 | 0.5% | 5 |
| MONDELEZ INTL INC | [MDLZ](https://holderbook.com/stocks/MDLZ/) | $695.4K | 10,626 | 0.4% | 5 |
| THERMO FISHER SCIENTIFIC INC | [TMO](https://holderbook.com/stocks/TMO/) | $655.8K | 1,186 | 0.4% | 5 |
| SPDR SERIES TRUST | [QUS](https://holderbook.com/stocks/QUS/) | $645.5K | 4,378 | 0.4% | 5 |
| SHELL PLC | [SHEL](https://holderbook.com/stocks/SHEL/) | $642.4K | 8,900 | 0.4% | 5 |
| ISHARES TR | [IGSB](https://holderbook.com/stocks/IGSB/) | $567.2K | 11,070 | 0.4% | 5 |
| GOLDMAN SACHS GROUP INC | [GS](https://holderbook.com/stocks/GS/) | $537.3K | 1,188 | 0.3% | 5 |
| ISHARES TR | [DGRO](https://holderbook.com/stocks/DGRO/) | $524.7K | 9,108 | 0.3% | 5 |
| ISHARES TR | [IWF](https://holderbook.com/stocks/IWF/) | $497.6K | 1,365 | 0.3% | 5 |
| EXXON MOBIL CORP | [XOMXXXX](https://holderbook.com/stocks/XOMXXXX/) | $446.5K | 3,879 | 0.3% | 5 |
| NIKE INC | [NKE](https://holderbook.com/stocks/NKE/) | $437.3K | 5,802 | 0.3% | 5 |
| VANGUARD TAX-MANAGED FDS | [VEA](https://holderbook.com/stocks/VEA/) | $415.5K | 8,408 | 0.3% | 5 |
| SCHWAB STRATEGIC TR | [SCHA](https://holderbook.com/stocks/SCHA/) | $409.8K | 8,637 | 0.3% | 5 |
| ISHARES TR | [IUSB](https://holderbook.com/stocks/IUSB/) | $371.3K | 8,211 | 0.2% | 5 |
| ISHARES TR | [SCZ](https://holderbook.com/stocks/SCZ/) | $346.4K | 5,620 | 0.2% | 5 |
| ISHARES TR | [QUAL](https://holderbook.com/stocks/QUAL/) | $332.9K | 1,949 | 0.2% | 5 |
| INVESCO QQQ TR | [QQQ](https://holderbook.com/stocks/QQQ/) | $315.9K | 659 | 0.2% | 5 |
| VANGUARD INDEX FDS | [VOE](https://holderbook.com/stocks/VOE/) | $297.9K | 1,980 | 0.2% | 3 |
| SPDR GOLD TR | [GLD](https://holderbook.com/stocks/GLD/) | $281.6K | 1,310 | 0.2% | 5 |
| ISHARES TR | [IJH](https://holderbook.com/stocks/IJH/) | $280.4K | 4,792 | 0.2% | 5 |
| BUSINESS FIRST BANCSHARES IN | [BFST](https://holderbook.com/stocks/BFST/) | $243.2K | 11,176 | 0.2% | 5 |
| HOME DEPOT INC | [HD](https://holderbook.com/stocks/HD/) | $236.2K | 686 | 0.1% | 5 |
| ILLINOIS TOOL WKS INC | [ITW](https://holderbook.com/stocks/ITW/) | $234.6K | 990 | 0.1% | 5 |
| VALERO ENERGY CORP | [VLO](https://holderbook.com/stocks/VLO/) | $231.7K | 1,478 | 0.1% | 5 |
| ISHARES TR | [ESGU](https://holderbook.com/stocks/ESGU/) | $230.2K | 1,929 | 0.1% | 5 |
| ISHARES TR | [EFV](https://holderbook.com/stocks/EFV/) | $219.3K | 4,135 | 0.1% | 5 |
| BLACKROCK ETF TRUST | [DYNF](https://holderbook.com/stocks/DYNF/) | $213.5K | 4,549 | 0.1% | 4 |
| DIMENSIONAL ETF TRUST | [DFAU](https://holderbook.com/stocks/DFAU/) | $212.2K | 5,660 | 0.1% | 5 |
| Q2 HLDGS INC | [QTWO](https://holderbook.com/stocks/QTWO/) | $211.2K | 3,500 | 0.1% | 5 |
| ISHARES TR | [HDV](https://holderbook.com/stocks/HDV/) | $208.2K | 1,915 | 0.1% | 5 |
| ISHARES TR | [EFG](https://holderbook.com/stocks/EFG/) | $205.8K | 2,012 | 0.1% | 5 |
| JOHNSON & JOHNSON | [JNJ](https://holderbook.com/stocks/JNJ/) | $192.5K | 1,317 | 0.1% | 5 |
| CISCO SYS INC | [CSCO](https://holderbook.com/stocks/CSCO/) | $188.4K | 3,966 | 0.1% | 5 |
| DISNEY WALT CO | [DIS](https://holderbook.com/stocks/DIS/) | $178.5K | 1,798 | 0.1% | 5 |
| INVESCO EXCHANGE TRADED FD T | [PWV](https://holderbook.com/stocks/PWV/) | $173.7K | 3,155 | 0.1% | 5 |
| ISHARES TR | [IVW](https://holderbook.com/stocks/IVW/) | $159.8K | 1,726 | 0.1% | 3 |
| US BANCORP | [USB](https://holderbook.com/stocks/USB/) | $143.6K | 3,618 | 0.1% | 5 |
| ISHARES TR | [IVE](https://holderbook.com/stocks/IVE/) | $128.6K | 707 | 0.1% | 4 |
| WW GRAINGER INC | [GWW](https://holderbook.com/stocks/GWW/) | $126.8K | 141 | 0.1% | 5 |
| ISHARES TR | [SMMV](https://holderbook.com/stocks/SMMV/) | $125.9K | 3,377 | 0.1% | 5 |
| DIMENSIONAL ETF TRUST | [DFSU](https://holderbook.com/stocks/DFSU/) | $122.6K | 3,516 | 0.1% | 5 |
| BOSTON SCIENTIFIC CORP | [BSX](https://holderbook.com/stocks/BSX/) | $116.7K | 1,515 | 0.1% | 5 |
| LOWES COS INC | [LOW](https://holderbook.com/stocks/LOW/) | $115.5K | 524 | 0.1% | 5 |
| REINSURANCE GROUP AMER INC | [RGA](https://holderbook.com/stocks/RGA/) | $110.8K | 540 | 0.1% | 5 |
| ISHARES TR | [MBB](https://holderbook.com/stocks/MBB/) | $110.8K | 1,207 | 0.1% | 5 |
| SPDR SERIES TRUST | [SDY](https://holderbook.com/stocks/SDY/) | $109.5K | 861 | 0.1% | 5 |
| ISHARES TR | [IYW](https://holderbook.com/stocks/IYW/) | $104.0K | 691 | 0.1% | 5 |
| PHILLIPS 66 | [PSX](https://holderbook.com/stocks/PSX/) | $103.8K | 735 | 0.1% | 5 |
| BOEING CO | [BA](https://holderbook.com/stocks/BA/) | $101.4K | 557 | 0.1% | 5 |
| ISHARES INC | [EMXC](https://holderbook.com/stocks/EMXC/) | $98.5K | 1,665 | 0.1% | 5 |
| VANGUARD SPECIALIZED FUNDS | [VIG](https://holderbook.com/stocks/VIG/) | $91.3K | 500 | 0.1% | 5 |
| ABBOTT LABORATORIES | [ABT](https://holderbook.com/stocks/ABT/) | $89.5K | 861 | 0.1% | 5 |
| ETF SER SOLUTIONS | [VUSE](https://holderbook.com/stocks/VUSE/) | $88.5K | 1,635 | 0.1% | 5 |
| PRUDENTIAL FINL INC | [PRU](https://holderbook.com/stocks/PRU/) | $84.7K | 723 | 0.1% | 5 |

## What the disclosed book did

Not the fund's return. This is the change in value of the positions disclosed on Form 13F, had they been left untouched, against SPY over the same quarter ends.

| Quarter | Book | Market | Difference | Priced |
|---|---|---|---|---|
| Q4 2024 | -3.0% | +2.1% | -5.2% | 106% |
| Q3 2024 | +6.5% | +5.4% | +1.1% | 100% |
| Q2 2024 | +1.0% | +4.0% | -3.0% | 100% |
| Q1 2024 | +7.3% | +10.0% | -2.7% | 100% |

## Quarter by quarter

| Quarter | Value | Positions |
|---|---|---|
| Q4 2024 | $158.9M | 348 |
| Q3 2024 | $158.9M | 348 |
| Q2 2024 | $158.9M | 348 |
| Q1 2024 | $150.0M | 345 |
| Q4 2023 | $137.7M | 360 |