# Parsec Financial Management, Inc.

> Institutional holdings reported to the SEC as of Q1 2023 on Form 13F. CIK 1349138. Source: https://holderbook.com/funds/1349138-parsec-financial-management-inc/

- Reported value: $2.4B
- Positions: 295
- Weight of the ten largest: 37.5%
- Filed: 2023-04-06

A 13F reports long US equity positions only. Short positions, bonds, foreign listings, private holdings and cash are not visible, so this is not the manager's whole book.

## Holdings

| Security | Ticker | Value | Shares | Weight | Quarters held |
|---|---|---|---|---|---|
| VANGUARD TAX-MANAGED FDS | [VEA](https://holderbook.com/stocks/VEA/) | $216.2M | 4,785,721 | 9.1% | 18 |
| DIMENSIONAL ETF TRUST | [DFAU](https://holderbook.com/stocks/DFAU/) | $119.4M | 4,151,665 | 5.0% | 8 |
| APPLE INC | [AAPL](https://holderbook.com/stocks/AAPL/) | $118.7M | 719,662 | 5.0% | 18 |
| MICROSOFT CORP | [MSFT](https://holderbook.com/stocks/MSFT/) | $98.9M | 343,166 | 4.2% | 18 |
| ISHARES TR | [IVV](https://holderbook.com/stocks/IVV/) | $79.9M | 194,485 | 3.4% | 18 |
| LOWES COS INC | [LOW](https://holderbook.com/stocks/LOW/) | $61.0M | 304,978 | 2.6% | 18 |
| ISHARES TR | [IJS](https://holderbook.com/stocks/IJS/) | $60.1M | 641,697 | 2.5% | 10 |
| CISCO SYS INC | [CSCO](https://holderbook.com/stocks/CSCO/) | $47.1M | 901,957 | 2.0% | 18 |
| BLACKROCK INC | [BLKXXXX](https://holderbook.com/stocks/BLKXXXX/) | $44.8M | 67,001 | 1.9% | 18 |
| VANGUARD INTL EQUITY INDEX F | [VWO](https://holderbook.com/stocks/VWO/) | $44.7M | 1,105,260 | 1.9% | 18 |
| ISHARES TR | [FLOT](https://holderbook.com/stocks/FLOT/) | $40.7M | 807,198 | 1.7% | 6 |
| NOVO-NORDISK A S | [NVO](https://holderbook.com/stocks/NVO/) | $37.4M | 234,871 | 1.6% | 18 |
| BROADCOM INC | [AVGO](https://holderbook.com/stocks/AVGO/) | $36.7M | 57,208 | 1.5% | 16 |
| INTERPUBLIC GROUP COS INC | [IPG](https://holderbook.com/stocks/IPG/) | $35.1M | 943,019 | 1.5% | 18 |
| ALPHABET INC | [GOOG](https://holderbook.com/stocks/GOOG/) | $34.0M | 326,602 | 1.4% | 18 |
| AMGEN INC | [AMGN](https://holderbook.com/stocks/AMGN/) | $33.9M | 140,418 | 1.4% | 18 |
| JPMORGAN CHASE & CO | [JPM](https://holderbook.com/stocks/JPM/) | $32.4M | 248,975 | 1.4% | 18 |
| SCHWAB STRATEGIC TR | [SCHX](https://holderbook.com/stocks/SCHX/) | $30.1M | 622,584 | 1.3% | 18 |
| ISHARES TR | [IVW](https://holderbook.com/stocks/IVW/) | $29.7M | 465,413 | 1.3% | 18 |
| JOHNSON & JOHNSON | [JNJ](https://holderbook.com/stocks/JNJ/) | $29.5M | 190,325 | 1.2% | 18 |
| ISHARES TR | [IWD](https://holderbook.com/stocks/IWD/) | $28.8M | 189,068 | 1.2% | 17 |
| PEPSICO INC | [PEP](https://holderbook.com/stocks/PEP/) | $27.5M | 150,842 | 1.2% | 18 |
| VANGUARD SCOTTSDALE FDS | [VCSH](https://holderbook.com/stocks/VCSH/) | $27.4M | 359,767 | 1.2% | 13 |
| UNITED PARCEL SVCS INC | [UPS](https://holderbook.com/stocks/UPS/) | $26.5M | 136,501 | 1.1% | 18 |
| VISA INC | [V](https://holderbook.com/stocks/V/) | $26.2M | 116,041 | 1.1% | 18 |
| EMERSON ELEC CO | [EMR](https://holderbook.com/stocks/EMR/) | $25.9M | 296,778 | 1.1% | 18 |
| ELI LILLY & CO | [LLY](https://holderbook.com/stocks/LLY/) | $25.1M | 72,956 | 1.1% | 18 |
| TAIWAN SEMICONDUCTOR MANUFAC | [TSM](https://holderbook.com/stocks/TSM/) | $25.0M | 268,736 | 1.1% | 18 |
| TARGET CORP | [TGT](https://holderbook.com/stocks/TGT/) | $24.0M | 145,188 | 1.0% | 18 |
| SCHWAB STRATEGIC TR | [SCHM](https://holderbook.com/stocks/SCHM/) | $23.9M | 352,206 | 1.0% | 18 |
| PROCTER & GAMBLE CO | [PG](https://holderbook.com/stocks/PG/) | $21.1M | 141,807 | 0.9% | 18 |
| SCHWAB STRATEGIC TR | [SCHG](https://holderbook.com/stocks/SCHG/) | $19.6M | 300,439 | 0.8% | 18 |
| AUTOMATIC DATA PROCESSING IN | [ADP](https://holderbook.com/stocks/ADP/) | $19.6M | 87,925 | 0.8% | 18 |
| ISHARES TR | [IAGG](https://holderbook.com/stocks/IAGG/) | $19.5M | 398,321 | 0.8% | 8 |
| ISHARES TR | [IJH](https://holderbook.com/stocks/IJH/) | $18.9M | 75,604 | 0.8% | 18 |
| PNC FINL SVCS GROUP INC | [PNC](https://holderbook.com/stocks/PNC/) | $17.4M | 136,634 | 0.7% | 18 |
| SCHWAB STRATEGIC TR | [SCHP](https://holderbook.com/stocks/SCHP/) | $17.2M | 320,312 | 0.7% | 13 |
| HOME DEPOT INC | [HD](https://holderbook.com/stocks/HD/) | $16.5M | 55,868 | 0.7% | 18 |
| ELECTRONIC ARTS INC | [EA](https://holderbook.com/stocks/EA/) | $16.1M | 133,344 | 0.7% | 9 |
| DOVER CORP | [DOV](https://holderbook.com/stocks/DOV/) | $15.4M | 101,410 | 0.6% | 18 |
| ADVANCE AUTO PARTS INC | [AAP](https://holderbook.com/stocks/AAP/) | $15.3M | 126,119 | 0.6% | 10 |
| ISHARES TR | [IEFA](https://holderbook.com/stocks/IEFA/) | $15.2M | 226,752 | 0.6% | 18 |
| LOCKHEED MARTIN CORP | [LMT](https://holderbook.com/stocks/LMT/) | $14.9M | 31,448 | 0.6% | 9 |
| UNITEDHEALTH GROUP INC | [UNH](https://holderbook.com/stocks/UNH/) | $14.9M | 31,451 | 0.6% | 18 |
| STARBUCKS CORP | [SBUX](https://holderbook.com/stocks/SBUX/) | $14.7M | 140,960 | 0.6% | 18 |
| TORONTO DOMINION BK ONT | [TD](https://holderbook.com/stocks/TD/) | $14.4M | 240,396 | 0.6% | 18 |
| ISHARES TR | [MUB](https://holderbook.com/stocks/MUB/) | $13.3M | 123,620 | 0.6% | 13 |
| ABBVIE INC | [ABBV](https://holderbook.com/stocks/ABBV/) | $13.0M | 81,583 | 0.5% | 18 |
| BRISTOL-MYERS SQUIBB CO | [BMY](https://holderbook.com/stocks/BMY/) | $13.0M | 187,426 | 0.5% | 15 |
| STRYKER CORPORATION | [SYK](https://holderbook.com/stocks/SYK/) | $12.3M | 42,979 | 0.5% | 18 |
| ISHARES TR | [ESGD](https://holderbook.com/stocks/ESGD/) | $12.2M | 169,804 | 0.5% | 15 |
| ABBOTT LABORATORIES | [ABT](https://holderbook.com/stocks/ABT/) | $11.5M | 114,024 | 0.5% | 18 |
| COMCAST CORP NEW | [CMCSA](https://holderbook.com/stocks/CMCSA/) | $11.5M | 303,112 | 0.5% | 18 |
| COCA COLA CO | [KO](https://holderbook.com/stocks/KO/) | $10.9M | 175,552 | 0.5% | 18 |
| WILLIAMS SONOMA INC | [WSM](https://holderbook.com/stocks/WSM/) | $10.4M | 85,431 | 0.4% | 7 |
| VANGUARD SCOTTSDALE FDS | [VCIT](https://holderbook.com/stocks/VCIT/) | $10.3M | 128,614 | 0.4% | 7 |
| COLGATE PALMOLIVE CO | [CL](https://holderbook.com/stocks/CL/) | $10.2M | 135,802 | 0.4% | 18 |
| AMAZON COM INC | [AMZN](https://holderbook.com/stocks/AMZN/) | $10.2M | 98,740 | 0.4% | 18 |
| ELEVANCE HEALTH INC FORMERLY | [ELV](https://holderbook.com/stocks/ELV/) | $9.9M | 21,426 | 0.4% | 18 |
| DISNEY WALT CO | [DIS](https://holderbook.com/stocks/DIS/) | $9.8M | 98,052 | 0.4% | 18 |
| ISHARES TR | [IJR](https://holderbook.com/stocks/IJR/) | $9.7M | 100,050 | 0.4% | 18 |
| UNILEVER PLC | [ULXXXX](https://holderbook.com/stocks/ULXXXX/) | $9.7M | 186,149 | 0.4% | 18 |
| SKYWORKS SOLUTIONS INC | [SWKS](https://holderbook.com/stocks/SWKS/) | $8.8M | 74,585 | 0.4% | 5 |
| LOGITECH INTL S A | [LOGI](https://holderbook.com/stocks/LOGI/) | $8.8M | 150,733 | 0.4% | 5 |
| ISHARES INC | [EEMV](https://holderbook.com/stocks/EEMV/) | $8.7M | 159,844 | 0.4% | 18 |
| SCHWAB CHARLES CORP | [SCHW](https://holderbook.com/stocks/SCHW/) | $8.6M | 164,267 | 0.4% | 12 |
| LAM RESEARCH CORP | [LRCXXXXX](https://holderbook.com/stocks/LRCXXXXX/) | $8.5M | 16,009 | 0.4% | 8 |
| WALMART INC | [WMT](https://holderbook.com/stocks/WMT/) | $8.5M | 57,451 | 0.4% | 18 |
| FEDEX CORP | [FDX](https://holderbook.com/stocks/FDX/) | $8.2M | 35,963 | 0.3% | 18 |
| REGENERON PHARMACEUTICALS | [REGN](https://holderbook.com/stocks/REGN/) | $8.2M | 9,928 | 0.3% | 18 |
| ORACLE CORP | [ORCL](https://holderbook.com/stocks/ORCL/) | $8.1M | 87,041 | 0.3% | 18 |
| STATE STR SPDR S&P 500 ETF T | [SPY](https://holderbook.com/stocks/SPY/) | $7.4M | 18,181 | 0.3% | 18 |
| VERTEX PHARMACEUTICALS INC | [VRTX](https://holderbook.com/stocks/VRTX/) | $7.1M | 22,584 | 0.3% | 9 |
| SEI INVTS CO | [SEIC](https://holderbook.com/stocks/SEIC/) | $6.9M | 119,656 | 0.3% | 18 |
| NUTRIEN LTD | [NTR](https://holderbook.com/stocks/NTR/) | $6.9M | 92,956 | 0.3% | 18 |
| ISHARES TR | [SUSB](https://holderbook.com/stocks/SUSB/) | $6.8M | 283,351 | 0.3% | 6 |
| HUNTINGTON BANCSHARES INC | [HBAN](https://holderbook.com/stocks/HBAN/) | $6.6M | 589,986 | 0.3% | 8 |
| RIO TINTO PLC | [RIO](https://holderbook.com/stocks/RIO/) | $6.2M | 90,772 | 0.3% | 18 |
| ADOBE INC | [ADBE](https://holderbook.com/stocks/ADBE/) | $6.2M | 16,092 | 0.3% | 10 |
| JACOBS SOLUTIONS INC | [J](https://holderbook.com/stocks/J/) | $6.0M | 51,423 | 0.3% | 3 |
| ISHARES TR | [MBB](https://holderbook.com/stocks/MBB/) | $5.9M | 62,494 | 0.2% | 2 |
| SYSCO CORP | [SYY](https://holderbook.com/stocks/SYY/) | $5.8M | 75,297 | 0.2% | 18 |
| CVS HEALTH CORP | [CVS](https://holderbook.com/stocks/CVS/) | $5.8M | 77,806 | 0.2% | 18 |
| ISHARES TR | [ESML](https://holderbook.com/stocks/ESML/) | $5.8M | 169,569 | 0.2% | 7 |
| PAYPAL HLDGS INC | [PYPL](https://holderbook.com/stocks/PYPL/) | $5.7M | 75,347 | 0.2% | 18 |
| INTERCONTINENTAL EXCHANGE IN | [ICE](https://holderbook.com/stocks/ICE/) | $5.7M | 54,707 | 0.2% | 6 |
| ISHARES TR | [ESGU](https://holderbook.com/stocks/ESGU/) | $5.6M | 62,359 | 0.2% | 15 |
| ASML HLDG NV | [ASML](https://holderbook.com/stocks/ASML/) | $5.5M | 8,121 | 0.2% | 3 |
| ISHARES TR | [IWM](https://holderbook.com/stocks/IWM/) | $5.5M | 30,934 | 0.2% | 18 |
| ALPHABET INC | [GOOGL](https://holderbook.com/stocks/GOOGL/) | $5.5M | 52,570 | 0.2% | 18 |
| BERKSHIRE HATHAWAY INC DEL | [BRKB](https://holderbook.com/stocks/BRKB/) | $5.5M | 17,654 | 0.2% | 18 |
| VANGUARD WHITEHALL FDS | [VYM](https://holderbook.com/stocks/VYM/) | $5.4M | 51,431 | 0.2% | 18 |
| STMICROELECTRONICS N V | [STM](https://holderbook.com/stocks/STM/) | $5.3M | 98,344 | 0.2% | 5 |
| SPDR SERIES TRUST | [SPYM](https://holderbook.com/stocks/SPYM/) | $5.2M | 108,413 | 0.2% | 15 |
| TRUIST FINL CORP | [TFC](https://holderbook.com/stocks/TFC/) | $4.9M | 144,629 | 0.2% | 14 |
| HUBBELL INC | [HUBB](https://holderbook.com/stocks/HUBB/) | $4.8M | 19,730 | 0.2% | 11 |
| FORTINET INC | [FTNT](https://holderbook.com/stocks/FTNT/) | $4.8M | 71,780 | 0.2% | 9 |
| VANGUARD WORLD FD | [VCEB](https://holderbook.com/stocks/VCEB/) | $4.7M | 75,446 | 0.2% | 6 |
| VANGUARD INDEX FDS | [VTI](https://holderbook.com/stocks/VTI/) | $4.6M | 22,426 | 0.2% | 18 |
| ALIGN TECHNOLOGY INC | [ALGN](https://holderbook.com/stocks/ALGN/) | $4.6M | 13,634 | 0.2% | 4 |

## What the disclosed book did

Not the fund's return. This is the change in value of the positions disclosed on Form 13F, had they been left untouched, against SPY over the same quarter ends.

| Quarter | Book | Market | Difference | Priced |
|---|---|---|---|---|
| Q1 2023 | +4.8% | +7.0% | -2.2% | 100% |
| Q4 2022 | +9.5% | +7.1% | +2.5% | 100% |
| Q3 2022 | -6.0% | -5.3% | -0.6% | 100% |
| Q2 2022 | -14.8% | -16.5% | +1.6% | 100% |
| Q1 2022 | -5.9% | -4.9% | -1.0% | 100% |
| Q4 2021 | +8.9% | +10.7% | -1.8% | 93% |
| Q3 2021 | -0.7% | +0.3% | -0.9% | 100% |
| Q2 2021 | +7.1% | +8.0% | -0.9% | 100% |

## Quarter by quarter

| Quarter | Value | Positions |
|---|---|---|
| Q1 2023 | $2.4B | 295 |
| Q4 2022 | $2.2B | 285 |
| Q3 2022 | $2.0B | 271 |
| Q2 2022 | $2.1B | 286 |
| Q1 2022 | $2.4B | 300 |
| Q4 2021 | $2.4B | 290 |
| Q3 2021 | $2.4B | 281 |
| Q2 2021 | $2.1B | 271 |
| Q1 2021 | $1.9B | 260 |
| Q4 2020 | $1.8B | 245 |
| Q3 2020 | $1.6B | 236 |
| Q2 2020 | $1.6B | 235 |